From RC Car Racing & Modeling To Amazon Success | SSP #421
Join Aaron Biner and Yana Tatochko in today’s episode of the Serious Sellers Podcast as they share their Amazon journey & tips on the show. From their crazy backgrounds, Aaron was a former RC car racer and Yana was a high-end professional model to their start on Amazon and their learning process. They also cover credit card spending hacks, the perks of being a Helium 10 Elite member, common seller mistakes, Amazon A+ content strategy, and more! Plus, their hard-hitting 60-sec tips may help you crush it on Amazon!
In episode 421 of the Serious Sellers Podcast, Bradley, Aaron, and Yana discuss:
02:00 – How Aaaron And Yana Got Invited On The Show
02:50 – Aaron’s Backstory And How He Got Started On Amazon
06:45 – Yana’s Backstory And Her Life Before Selling On Amazon
09:29 – Credit Card Spending Tips For Amazon Sellers
12:45 – Yana’s Learning Process To Understand The Amazon Game
17:00 – Aaron’s Favorite Helium 10 Feature Exclusive To Elite Members
19:45 – Common Mistakes That Amazon Sellers Do
24:00 – Amazon A+ Content Strategy
26:25 – Talking About Premium A+ Content And How Does It Look Like?
28:20 – Is Keyword Stuffing The Alt-Image Text Recommended?
31:45 – Yana’s 60-Second Tips
34:16 – Aaron’s 60-Second Tips
35:45 – How To Get In Touch With Aaron Bines
36:35 – How To Contact Yana Tatochko
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/video
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Top 18 Amazon Seller Strategies For 2023 | SSP #420
Are you ready to take your business to new heights this 2023? Look no further because today, we’re diving into the 18 must-know strategies to get a competitive edge against your competitors and crush your Amazon business.
A lot of you may have watched part of it on YouTube, but Bradley does a different version for the Serious Sellers Podcast. So don’t worry if you’ve watched the Bigger Better Launch webinar live or on the replay. Tune in as Bradley breaks down each strategy, explains why it’s important, and provides step-by-step instructions on how to implement them.
So, get ready to take notes. These strategies are guaranteed to give you an edge over the competition and propel your business forward. Let’s get started!
In episode 420 of the Serious Sellers Podcast, Bradley talks about:
04:10 – How To Find A Highly Searched Item That Is Easy To Get To Page One
07:10 – How To Find A History Of What Products Are Showing For Frequently Bought Together
09:20 – How To Get Ideas For Product Targeting PPC Campaigns Or Product Line Extensions
12:10 – How To Find Keywords Your Competitors Are Getting Sales From, But You Might Not Get Ranked
15:10 – How To See Which Child Item In A Variation Listing Is Selling The Best
16:40 – Find Out If You Are Searchable For A Keyword
21:10 – How To See The History Of Your Market Share
22:35 – How To Automate Amazon’s Request A Review
24:20 – How To Find The Keywords That Most Of The Top Competitors Are Sleeping On
27:50 – How To See What Information Your Competitors Are Missing From Their Listing That Concerns Customers
30:00 – How To Analyze Image Strategies Of Competitors
31:25 – How To Find The Keywords That Your Buyers Purchase Right After They Click On Your Product
35:50 – Find Out The Correlation To Which Organic And Sponsored Ranks Relate To The Top 3 Clicked Products
36:40 – How To See If Someone Has Changed A Critical Part Of Your Listing
38:55 – Find Out What Other Kinds Of Non-Traditional Placements Products Have In Search Results
41:05 – How To Get Money Back From Amazon
42:40 – How To See Where Your Inventory And Sales Are Geographically Inside Profits
43:25 – How To Make Sure You Are Showing Up At The Top Of Search Results
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Amazon & NFTs, ChatGPT, And More with Kevin King | SSP #419
Kevin King is back on the show and takes us on a quick peek at how he maintains his health, his recent travels like watching the World Cup finals live, to uncovering his secret to achieving an incredible 50 lbs weight loss through what he calls intuitive eating.
But that’s not all. We also dive into Kevin’s insights on NFTs, talking about the Helium 10 founder’s NFT company called The Bulls And Apes Project. Kevin also shares that when we use these fundamental concepts like community, collector mentality, and blockchain technology and tie them into our E-commerce or Amazon businesses, we can gain a major competitive advantage.
Hear exclusive tips from recent guests on the AM/PM Podcast and learn about the Helium 10 Elite group, its perks, and its benefits for members. Plus, find out how AI software like ChatGPT can transform the Amazon-selling industry and catch a glimpse of this year’s Billion Dollar Seller Summit events. Don’t miss out on this exciting SSP episode!
In episode 419 of the Serious Sellers Podcast, Bradley and Kevin discuss:
02:30 – Watching The World Cup Finals Live
04:00 – Kevin King’s Hobbies And Health Regimen
06:40 – Kevin’s 50 Lbs Weight Loss From “Intuitive Eating”
08:20 – Talking About The Bulls & Apes Project And Other NFTs
12:20 – Tying Up NFT Technology To Your Amazon Business
15:35 – Application Ideas For Amazon Product Creation With NFT Concepts
29:20 – Think Of Communities And The Collector Mentality
20:50 – How Kevin Will Use These Concepts For His Amazon Business
22:20 – The Blockchain Technology Is The Key
24:50 – How To Get A Major Competitive Advantage
27:50 – Kevin Talks About Hosting The AM/PM Podcast
30:50 – Great Tips From AM/PM Podcast’s Recent Guests
31:05 – Talking About The Elite Training Program, Perks, & Benefits
35:05 – How To Join The Helium 10 Elite
36:15 – Kevin King Tip: Utilize ChatGPT & Other AI Software
38:00 – AI Can Revolutionize The Amazon-Selling Industry
40:30 – This Year’s Billion Dollar Seller Summit Events
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/video
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Walmart.com Listing And Ranking Strategies | SSP #418
In this episode, we sit in and listen to Carrie Miller and Walmart-selling expert Michal Chapnik, Founder of eCom Creative Team, as they answer questions live on anything about selling in the Walmart marketplace. They cover various topics like the specific product niches that are successful in the platform, what are the best Walmart.com listing and ranking strategies in 2023, and more!
Does Walmart have stocking limitations? Does Walmart accept wholesale sellers? And What are the requirements to register as a Walmart seller for local and international residents? Let’s hop right in and discover the answers!
In episode 418 of the Serious Sellers Podcast, Carrie and Michal talk about:
03:30 – Michal’s Backstory
07:30 – Specific Product Niches That Work Well On Walmart.com?
09:00 – Influencers Doing Walmart Segments For Clothing Brands
10:15 – Walmart Excels In Driving Outside Traffic
10:30 – Her Success Tips Sellers New To Walmart
14:30 – A Product That Sells More On Walmart Than Amazon
15:45 – How To Determine The Right Walmart Product Type
17:20 – Product Ranking Strategies For Walmart Listings
20:20 – Running Ads Is Essential To Get Ranked
21:30 – Getting Fresh Traffic Reviews And Reviews Is Essential
24:30 – Are There Any Stocking Limitations At Walmart?
25:00 – How To Get The Pro Seller Badge And Why It’s Important
26:00 – Any Software That Can List Our Product From Other Stores To Walmart?
26:30 – Does Walmart Have A Promotional Calendar?
28:35 – Does Walmart Accept Wholesale Products?
30:30 – Stories From Michal’s Clients
31:30 – Common Mistakes Sellers Do In Walmart
34:30 – Requirements To Register To Walmart And Fulfillment Centers
35:30 – Read About Carrie’s Blog On How International Sellers Can Now Sell On Walmart
35:35 – Is The CPC In Walmart Lower Than Amazon?
36:55 – Has Walmart Introduced Negative Targeting?
37:45 – How To Get In Touch With Michal Chapnick
39:00 – Join The Winning With Walmart Facebook Group
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/video
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Amazon Search Query Performance, Brand Analytics, & More! | SSP #417
In today’s episode, you’re going to learn a lot of things that are going to knock your socks off! Bradley dives deep into search volume and how the Amazon algorithm calculates it. We talk about search funnel impressions, purchase documentation, and much more! Also, we’ll get an answer on why Brand Analytics is not Bradley’s priority for Amazon data anymore and how Helium 10’s data can work hand-in-hand with Amazon Search Query Performance and the Search Query Details section. At the end of the day, we are all very blessed to have all these data points from Amazon, and learning how to use them well with Helium 10 can supercharge your Amazon business. How cool is that? Pretty cool, I think.
In episode 417 of the Serious Sellers Podcast, Bradley talks about:
01:45 – Amazon Has Stepped Up On The Data Game
03:50 – Amazon’s Search Funnel Impressions
06:45 – Search Funnel – Purchases Documentation
09:50 – Testing It Out On Case Studies
12:30 – Why Brand Analytics Is Not My Favorite Anymore
13:40 – Comparing Brand Analytics Results To Search Query Performance
16:40 – How Search Query Performance Data Makes Sense With Helium 10’s Keyword Tracker
20:00 – How It Affects Product Targeting Ads
21:35 – How Search Query Performance Counts Actions Inside Amazon
24:30 – Understanding The Search Query Details Section
26:30 – What Are The Takeaways Of This Episode
27:30 – Using Helium 10 And SQP Hand In Hand Is The Key
31:00 – Amazon Sellers Are Blessed To Have All This Data
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/video
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"You Can’t Trust Amazon Data!” | SSP #416
Today, Bradley shares one of his recent case studies to look into the state of search volume nowadays and what’s going on with these Amazon data points (Brand Analytics, Product Opportunity Explored, and Search Query Performace). We also explain the discrepancies in the data between Amazon, Helium 10, and other tools. It is crucial that Amazon sellers understand search volume data and how to use it properly to prioritize their keywords and eventually “crush it” in their businesses. This episode has tons of value because you’ll learn how Bradley found out how search volume is being gathered and shown and what Amazon data point is the most valuable in the present time.
In this episode, Bradley also talks about why Brand Analytics is no longer his favorite Amazon data tool and how there is a new kid on the block to take its place in terms of accuracy. Curious to know what it is? Let’s start listening to find out!
In episode 416 of the Serious Sellers Podcast, Bradley discusses:
01:35 – “You Can’t Trust Amazon Data!” – Not Bradley’s Words
03:25 – Data Is Always Not Going To Be Perfect
05:00 – Let’s Talk About Search Volume And Why It’s Important
09:45 – Diving Into Amazon’s Product Opportunity Explorer
15:40 – Brand Analytics Is Not My Favorite Anymore?
16:40 – They New Kid On The Block: Search Query Performance
20:00 – Why Search Query Performance Is Better
21:00 – How Does Helium 10 Calculate Search Volume?
25:00 – The Advantages Of Using Tools & Amazon Data
26:00 – Discussing Bradley’s Search Volume Case Studies
30:10 – Is The Exact Number Important?
33:00 – Why Does Bradley Like The “Normalized” Data?
34:30 – Stay Tuned For Part 2 Of This Episode
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/video
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Amazon Seller Strategies, Travel Hacks, Investments, & More | SSP #415
Today, Bradley speaks with a couple of people from the opposite side of the world, Australia. Both of our guests have been successful in their Amazon businesses. In this episode, we talk about Amazon-selling strategies, how to stay competitive this 2023, travel hacks, and their investments outside of Amazon. They also talk about the mastermind retreat they’re hosting in Bali, Indonesia, this coming June, with Helium 10’s Bradley Sutton as one of the international expert guests. Make sure to catch Bradley in Bali here: h10.me/bali
In episode 415 of the Serious Sellers Podcast, Bradley, Chris, and Regina discuss:
02:00 – Chris And Regina’s Backstories
08:00 – The Current State Of Selling In Amazon Australia
12:00 – Updates On The Aggregator Space And Amazon Exits
14:00 – Chris’ Favorite Helium 10 Tool And Feature
18:30 – Motivation On Hosting Events And Masterminds
21:40 – Catch Bradley In Bali, Indonesia, This Year
24:40 – Chris And Regina’s Hobbies Outside The Amazon Space
25:10 – What Strategies Are Working In The Amazon Space?
28:55 – Travel And Internet Detox Hacks From Regina
32:40 – Using Google Sites To Build SOPs For Your Team
33:40 – Investing In NFTs And Cryptocurrency
37:20 – Talking About The Bulls And Apes Project
38:10 – How Can Amazon Sellers Stay Competitive This 2023
39:45 – How To Get In Touch With Chris And Regina
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/video
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Your Amazon PPC Questions Answered With Dr. Travis Zigler | #414
Today, we are going to have our monthly TACoS Tuesday program. In this episode, we welcome our host Carrie Miller, Sr. Brand Evangelist of Helium 10, and our Amazon and Walmart PPC expert, Dr. Travis Zigler of Profitable Pineapple Amazon Ads. They talk about Dr. Zigler’s insights and unique Amazon PPC strategies that work well for him and his clients. He also answers all your questions, like what is the best ad you can create for your Amazon brand? How do you find your initial keywords for PPC? Do you use dayparting? And more!
Carrie and Dr. Zigler also tackle Google ads and brand-building strategies for Amazon and Walmart businesses. So make sure you listen to this episode until the very end!
In episode 414 of the Serious Sellers Podcast, Carrie and Travis discuss:
02:30 – Dr. Travis Zigler’s Brief Backstory & Amazon Journey
05:40 – Winning Awards For Best Hacks And Best Speaker
06:35 – What Is The Best Ad That You Can Create?
08:25 – Utilizing Virtual Bundles And FBM Bundles
10:40 – How Do You Use Amazon PPC To Scale Your Business?
11:50 – Utilizing Pareto’s Principle For Amazon PPC Success
14:50 – How To Find Your Initial Keywords For PPC?
19:40 – AMA Question: Do You Implement Dayparting?
21:10 – AMA Question: What Niches Do You Find Your Strategy Fits Best?
23:10 – Single Ad Campaigns Is Dr. Zigler’s Preferred Strategy
23:50 – AMA Question: How Do You Track Different SKUs? Using Portfolios
24:25 – Product Differentiation Tips And Strategies
27:40 – AMA Question: When Do You Decide To Remove Keywords Vs. Optimizing Them For Better Results
29:40 – Google Ads Brand Building Strategies
36:10 – Targeting Competitors One By One
37:25 – Creating SEO Blog Content Around Your Competitors. Does It Work?
39:40 – The Advantages Of Sending Traffic To Amazon
41:00 – Does Their Agency Serve Smaller Sellers?
41:40 – How To Get In Touch With Dr. Travis Zigler
42:10 – Dr. Zigler’s Charities, Charity Work, And Foundations
47:00 – How To Submit Questions For TACoS Tuesday
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/video
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New Update On Sourcing In China with Kian Golzari | SSP #412
Today, Kian Golzari is back on SSP for the fourth time to share some great news about traveling to China. He said that China is opening to foreigners starting January 8, 2023, and mentioned what requirements you need to enter the country successfully. We also discussed the Canton Fair and all the value and advantages you can bring to your Amazon business when attending the event. Make sure to listen until the end because Kian gives his latest strategies on sourcing online in China and his travel tips to make the most out of it.
In episode 412 of the Serious Sellers Podcast, Bradley and Kian discuss:
01:44 – First SSP Guest To Appear Four Times In The Podcast
04:00 – China Opening To Foreigners On Jan 8th
07:00 – The Canton Fair Is The Biggest Import & Export Event In The World
08:10 – Is It Expensive To Go To China?
09:30 – China Travel Instructions And Advice From Kian
22:00 – The Online Canton Fair
23:00 – Sourcing Tips At The Canton Fair
25:30 – Outgrowing Your Supplier & Finding Other Opportunities
27:40 – How To Determine The Best Booths At The Canton Fair
29:50 – Health Habit Tips From Kian
33:30 – Kian’s 60-Second Tips
34:20 – A New Communication App Used In China
35:50 – Alibaba Improvements And More Sourcing Tips
37:00 – Travel Advice When You’re Going To Scotland
39:50 – How To Get In Touch With Kian Golzari
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/video
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Amazon Product Research & Validation, Mexico Sourcing | SSP #411
Today, we spoke with Rodrigo Cobar from Mexico City and Rebecca Lowe from Salt Lake City, Utah. They are 6-7 figure sellers in the Helium 10 Elite group. We talk about their backstories and what strategies they use to sell hundreds of millions of dollars on Amazon. Some of their strategies include how to be successful selling in the supplement space, how to validate and launch your Amazon product, how to source your products in Mexico, and more! We also tackle actionable strategies from Bradley and our guests about marketing products backed by an influencer or influencers and vice versa.
In episode 411 of the Serious Sellers Podcast, Bradley, Rodrigo, and Rebecca discuss:
02:00 – Rodrigo Cobar’s Backstory
04:50 – $1.2 Million In Sales This 2022
05:00 – Rebecca Lowe’s Backstory
08:00 – $800,000 In Sales This 2022
08:38 – Selling In The Supplement Space
11:00 – Building A Successful Amazon Brand From Scratch
12:00 – How Rebecca Validated & Launched Her Product
18:30 – Selling 100 Units A Day With A Listing That Is Not Good
21:00 – Finding Great Potential For Listing Improvement
22:00 – The Power Of Influencers And Brand Recognition
24:00 – Rodrigo’s Product Launch techniques
26:15 – His Biggest Failures In 2022
26:45 – Finding Suppliers & Manufacturing In Mexico And Shipping Times
31:30 – Rebecca’s Product Research & Launch Strategies
35:00 – A Product Validation Strategy From Bradley
38:00 – Rodrigo’s 60-Second Tip
39:22 – Rebecca’s 60-Second Tip
40:15 – Rodrigo’s Goals For 2023
41:55 – Rebecca’s Goals For 2023
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/video
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Scaling Your Team, Amazon Keyword Relevancy, & More – Brandon Young | SSP #408
In this episode, Bradley welcomes back Brandon Young of Seller Systems and Data Dive to talk about the updates with his businesses and strategies on how he is scaling a team behind Amazon brands selling over $20 Million this year. They also spoke about the concepts of his relevancy strategy on getting more keyword rank juice that works for the Amazon algorithm and his newest in-person workshop in January 2023, CampEcom, to help Amazon and Walmart sellers reach the next level. Remember to listen to the end and stay tuned for this interview’s part 2 (SSP #409)!
In episode 408 of the Serious Sellers Podcast, Bradley and Brandon discuss:
03:00 – Changes That Affected How His Company Does Things
05:00 – Getting A CEO Coach Helped Their Businesses
07:45 – Tips On How To Scale Your Team
09:30 – Find A PPC Specialist That’s Also A Brand Specialist
14:00 – Take Advantage Of Your Assets And Strengths
14:30 – Rank Juice And Relevancy Strategy For The Amazon Algorithm
21:00 – Understanding This Powerful Strategy
25:30 – Brandon’s Non-Ecommerce Related Hobbies
27:00 – Stay Tuned For Part 2 Of This Episode!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/video
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Best Amazon Tools & Dead Product Resurrection – Part 2 | SSP #409
In this episode, we continue our interview with Brandon Young, and we start by discussing how he prioritizes his physical health as an Amazon entrepreneur. The conversation continues with his reason why selling on Amazon with the FBA model is about project management and what specific strategies you can implement to get your brand to the next level. Helium 10 Cerebro’s new features are big. Learn why Brandon thinks it will impact your business and why you shouldn’t be afraid to buy tools and education. We also talk about Amazon releasing more data points and what it looks like in the future for Amazon-owned brands. Make sure to listen until the very end for his 60-second tip for Amazon entrepreneurs!
In episode 409 of the Serious Sellers Podcast, Bradley and Brandon discuss:
01:50 – Physical Health Matters And Managing Health Issues
06:20 – Talking About Products Experiencing The Amazon Death Spiral
08:00 – Business Is All About Traffic And Conversions
12:30 – Project Management Implementation For Your Amazon Business
16:30 – Helium 10 Cerebro’s New Features Are Big
19:40 – Talking About The Different Sponsored Widgets
22:50 – Don’t Be Afraid To Buy Tools And Education
23:30 – Amazon Has Been Releasing More Data Points
26:00 – Amazon’s Brands May Be Separated From The Marketplace
29:00 – Brandon’s 60-Second Tip
31:00 – How To Get In Touch With Brandon Young
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/video
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Amazon Product Ranking Strategies For 2023 | SSP #406
Today, we welcome back for the third time Alina Vlaic of AZrank and PressX to catch up on the latest updates with her Amazon, Walmart, and E-commerce business. We also talked about different strategies for launching as well as ranking your products inside these different marketplaces. Bradley and Alina also talked about press articles for your Amazon products and what is the real value of these press articles for your ranking in the long run. Make sure to stay until the end because our guest Alina shared the juiciest 60-seconds tips that we’ve ever had on the show.
In episode 406 of the Serious Sellers Podcast, Bradley and Alina discuss:
02:00 – Updates On Alina’s Amazon & Other E-commerce Businesses
04:10 – Strategies That Are Working Well For Alina
07:00 – Her Reaction When Amazon’s TOS Changed
10:15 – How AZrank’s Services And Surveys Are Helping Clients Today
11:45 – Using Search-Find-Buy In Other Marketplaces
14:00 – Launching & Ranking Strategy For Walmart
16:11 – The Invisible Backend & How It Can Help Your Organic Ranking
20:00 – The Discovery Fields Should Be Keyword Stuffed
23:30 – Look Under The Compliance Fields
26:30 – Reason Why Listings Are “Shadow Punished” In Ranking
27:20 – Talking About PressX And How Can It Improve Your Product Ranking?
32:00 – The Non-Tangible Parts Of Marketing And Press Exposure
35:20 – Jumpstarting Listings Using PressX
38:30 – Alina’s 60-Second Tips
42:15 – How To Use Amazon Posts In Product Ranking
44:00 – How To Get In Touch With Alina
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/video
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Amazon & Walmart Advertising AMA – TACoS Tuesday | SSP #405
This is the first time that we are broadcasting our TACoS Tuesday program in the podcast. In this program, we take questions live from our audience about anything PPC or advertising related. Our special guest of the month is Gefen Laredo, Director of media buying at Vendo. We talk about all PPC strategies, terms, and trends that you need to know so make sure that you stay until the end of this episode.
In episode 405 of the Serious Sellers Podcast, Bradley and Gefen discuss:
02:10 – Gefen Laredo’s Backstory & How He Got Started In E-commerce
06:00 – Main Differences When Advertising On Walmart & Amazon
11:45 – What Is Influencing Where You’re Showing Up On Sponsored Results Widgets
17:00 – Gefen’s Opinion On Negative Exact Matching Keywords
18:25 – TACoS Tuesday AMA’s
20:30 – Will Adtomic Touch Walmart Advertising Soon?
20:45 – Top Announcements From The Amazon UnBoxed & Other Recent Events
24:00 – What Does Cannibalism Mean In PPC?
25:30 – The Best PPC Strategy With A Limited Budget
27:15 – How Many Clicks Without A Purchase Before You Negative Match?
30:00 – Impact Of Lowering Bids By A Few Cents
31:30 – Offering Incentives On The Sponsored Brand Ads
33:00 – How To Get In Touch With Vendo
33:45 – For Keyword Research: Broad Or Phrase?
36:40 – Speaking Of Placement Stats
38:00 – Gefen’s 60-Second Tip
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/video
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10 Amazon Seller Strategies From Around The World | SSP #404
We’re celebrating the 1-year anniversary of the Serious Sellers Podcast in Spanish and German! In this episode, we welcome our hosts Adriana Rangel of SSP en Español and Marcus of SSP auf Deutsch, to talk about their journey as hosts of these amazing Amazon podcasts and some cool strategies that they’ve learned this year from their guests.
In episode 404 of the Serious Sellers Podcast, Bradley, Adriana, and Marcus discuss:
02:00 – Celebrating The 1-Year Milestone For SSP Spanish and German
02:30 – What’s Going On In Europe As Far As E-commerce?
04:00 – Business Updates From Adriana Rangel
06:00 – Starting An Amazon Business With $900
08:30 – A Story From 0 To 1,500 ASINs
11:15 – Goldsmith Started Amazon During The Pandemic And Is Now Making 7-Figures
14:30 – Developing A Product Idea After An Accident
16:30 – Thinking Out Of The Box To Increase Sales
19:30 – Utilizing SEO And Email Marketing For Your Amazon Business
23:10 – How Do We Start Building Email Lists
24:30 – Seller Having Five 3D Printers Running 24/7
27:07 – Talking About Inventory Restrictions In Q4
28:00 – Assembling Materials From China In Mexico, Then Selling Them On Amazon US
32:10 – Design Patents: Why Is It Important?
34:00 – Selling In Walmart.com
36:45 – Marcus’ 60-Second Tip
37:45 – Adriana’s 60-Second Tip
41:20 – How To Find Marcus And Adriana On YouTube
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
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UGC And Image Optimization Tips for Amazon Sellers | SSP #403
Today, we welcome two guests who are respected in the Amazon-selling community, Anthony Cofrancesco and Ian Sells, to talk about the latest on using UGCs (User-generated content), their predictions for 2023, AI technology, optimizing your Amazon listings for better conversions, and strategies that you can implement to create immediate impact to your Amazon business. This is also the first episode where we introduce the SST or the Sixty-Second Tip and a new segment on the Serious Sellers Podcast where we talk about the favorite hobbies of our guests. So make sure to stay until the end!
In episode 403 of the Serious Sellers Podcast, Bradley, Anthony, and Ian discuss:
02:00 – Amazon Predictions For 2023
04:00 – What Is The Best New Way To Launch Products?
06:15 – Strategies For Testing Creatives Before Launching Products
08:30 – What Are UGCs (User-Generated Content)?
11:00 – The Top Use Cases For UGCs For Amazon Sellers
14:30 – How Much Does It Cost To Produce UGCs
15:30 – What Is The Value Of Using UGCs For Your Amazon Brand
17:00 – What Should Amazon Sellers Focus On In 2023?
19:15 – Talking About AI Technology For Amazon Listing Images
21:00 – Using UGCs Outside Of Amazon
24:00 – Talking About Data Dive And It’s New Project Management Features
26:10 – Something You Can Implement To Make An Impact
32:20 – From TST to SST…
32:40 – Anthony’s 60-Second Tips
33:40 – Ian’s 60-Second Tips
35:40 – A New Segment Inside The Serious Sellers Podcast
39:00 – How To Get In Touch With Ian Sells
39:20 – How To Get In Touch With Anthony Cofrancesco
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
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Product Research Masterclass | SSP #402
In today’s edition of the Seller Strategy Masterclass on SSP, we’ll talk about product research regardless of where you are in your Amazon-selling journey. You’ll learn techniques that will help you either find your first Amazon product or maybe find your next product, or you’re a big-time seller wanting to explore other brands and look at your niche to find product opportunities. For Bradley, there is no one way of doing Amazon product research. Still, you need to know the basic concepts of product research, be open to possibilities, and just follow the data that Helium 10 provides. Make sure to listen to the very end. This episode will be a good one!
In episode 402 of the Serious Sellers Podcast, Bradley talks about:
01:30 – Let’s Learn About Next Level Amazon Product Research Strategies
04:35 – Find Products A Certain Seller Is Selling Or Has In The Last 60 Days
9:45 – Find Products With High Sales But Unoptimized Listings.
13:00 – Other Criteria in Black Box Products And Why You’d Use Them
20:10 – Bradley’s Favorite Tab Inside Black Box
21:20 – How To Find Highly Searched Terms With Criteria That Might Indicate Demand
24:50 – How To Find Highly Searched Items That Will Be Easier To Get On Page One
29:20 – How To Find Highly Searched Terms With Specific Criteria In Top 10 That Might Indicate Demand
31:30 – How To Find The Products That Are Ranking For The Most Similar Keywords As One Product On Amazon
34:00 – How To Do A Deep Dive Into Products In Amazon Search Results WITHOUT Even Going To Amazon!
36:00 – How To Find A History Of What Products Are Showing For Frequently Bought Together.
41:30 – How To Find The Products That Amazon Recommends Someone Advertise For
42:35 – How To Import Keywords From Brand Analytics To Get Top-Level Information
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
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Maldives Honeymoon Amazon Launch Strategy Version 3.0 | SSP #400
Guess what, guys? It’s episode 400 of the Serious Sellers Podcast, and you know what that means. Our host Bradley Sutton is back with another Maldives Honeymoon launch method episode! Not only are we going to talk about the newest methods in Amazon product launches we’re also going to talk about the best mindset hacks that any entrepreneur can apply to get ahead of their competition. We’ll cover why mindset matters, how to stay motivated with daunting tasks, the newest features inside Helium 10 to help you execute the Maldives Honeymoon launch method to perfection, the role of Amazon PPC in today’s launches (plus tips), and Bradley also shares his newest tests and experiments. So make sure to listen until the very end!
In episode 400 of the Serious Sellers Podcast, Bradley talks about:
02:00 – How The Maldives Honeymoon Method Got Started
04:10 – Does Mindset Even Matter?
04:30 – Johnny’s Basketball Story
06:40 – Mindset Matters: How To Apply It In Your E-commerce Business?
07:30 – Crushing The Odds: Achieving In Life And Business
07:50 – #1: Develop A Passion And Love For The Game
11:00 – #2: Use Your Pre-Existing Assets
12:25 – #3: Turning Your Weaknesses Into Strengths
17:15 – #4: Develop A Healthy And Competitive Spirit
17:30 – Gamifying A Ridiculous Task To Stay Motivated
18:30 – Diving Into The Analytics For More Efficient Launches
20:20 – The Steps Of The Maldives Honeymoon Strategy
22:49 – Use The One-Click Filters Inside Cerebro
25:40 – How To Edit The Subject Matter Field For Better Ranking And Indexing
29:50 – The Role Of Amazon PPC In Launches, Plus Tips
31:19 – Setup Your Canonical URL For Your Most Important Keywords
31:50 – The Advantages Of Setting Up Your Virtual Bundles
33:30 – Make Sure To Get Sales On Day 1
33:50 – Check Your Inventory Heat Maps
34:44 – Using Amazon and Google PPC During Launches
36:00 – Bradley Shares His New Tests And Experiments
41:30 – Keep Implementing These Strategies And Reach Out!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
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Kickstarter & Shopify Launches, Brand Building, and More! | SSP #401
We’re back with another episode of the Serious Sellers Podcast! In episode #401, we welcome back Janelle Page to talk about the latest updates on her entrepreneurial journey. This includes a $150,000 Kickstarter launch and how she made $500,000 with a Shopify Pre-sale launch in one weekend, so make sure to stay until the very end! Janelle also shares her insights, tips, and strategies for brand building, marketing, product development, and PPC strategies.
In episode 401 of the Serious Sellers Podcast, Bradley and Janelle discuss:
02:00 – Part Of A Company That Made $100 Million In Sales
03:45 – Back To Being A Full-Time Entrepreneur
04:25 – The Pros And Cons Of A Kickstarter Launch
13:00 – Kickstarter Launches, Who Is It For?
15:30 – Knowing How To Use Ads Effectively Gives You An Edge
1800 – How Can I Build A Brand In 2023
21:20 – Clever Strategies To Get Amazon Reviews
23:50 – PPC Strategies And Building Demand Off Amazon
26:00 – Why Is The E-commerce Space Competitive Right Now?
32:00 – You Need To Think About The Next Big Thing
33:00 – Janelle’s 30-Second Tip
34:00 – How To Get In Touch With Janelle
35:00 – A Shopify Launch That Earned $500K In A Weekend
38:00 – Janelle’s New 3PL Company
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
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