Branding 101 | “If you give someone a present, and you give it to them in a Tiffany box, it’s likely that they’ll believe that the gift has higher perceived value than if you gave it to them in no box or a box of less prestige.” Michael Levine
CBDCs | Lori Lightfoot | "We Have Been In Little Village Working with the Street Vendors. Don't Use Money If At All Possible." - Lori Lightfoot (Mayor of Chicago)