Disruptur

If there was one episode that absolutely speaks to the revenue alignment machine and how to position yourself for business success in a single episode then this would be it. Those that have listened to me closely over the past year and a half have heard me bang on about targeting, validating your channels of communication and blending that with actual intent (not gated information capture), mixed with right message right time. Ive coined things like demand + outbound actions = revenue, and #AccountBasedBusinessDevelopment, but those who know me closely know I was a marketer first. Declan in this episode speaks to not only this very similar vision but also what he speaks to in Zero Waste Marketing. If learning how to do more with less, aligning your internal stakeholders to become a revenue creating machine and setting you and your team or clients for success has some importance to you then this episode will tick all the boxes. Tune in, listen to it once, and maybe again to really pick up the detail of greatness that Declan drops here. I present to you with excitement Declan Mulkeen CMO strategicabm for Episode 61 Better Business Building!! This episode is brought to you by Disruptur.co Revolutionising Revenue Alignment, for you!

Would you empower your lawyer to complete your project accountancy? Sure they will have a fair idea, but it’s not their game. Much in the same vein, is traditional business methods compared to#QuantumBusiness. Sure I can teach you to get better and better at traditional methods, but why would you want me to do that when they are already obsolete? Two things are about to happen. People who understand what I am saying but fight tooth and nail to remain relevant in existing traditional methodologies. People who understand and embrace what I am saying and find new ways to win and redefine that they thought possible. Much in the same way in 2016, I shouted that there would be an explosion of a hybrid more senior combination of demand marketer, and sales facilitator to assist the buying cycle for a recipe for success. People laughed. I backed that up, and said to those that would listen there would be an explosion of outsourced full cycle sales, once the shift happens. To some, I showed my concepts of growth by magnification and quantum business, they didn’t get it then, yet they are now offering the pre cursor of that I showed them in 2017 for their core business principles. I am not Nostradamus, I just make calculated assumptions and push the needle on whats possible. The question then becomes do you want some of that magic for you and your business? Or more bland same same? What I have created with#ManderovicMethodsin#ClosedCircuitSellingto provide#ClosedCircuitServiceis turning business#Quantum. #QuantumBusinesstakes you out of doing more DUMB stuff better. We are talking about doing business in an entirely NEW way. Let’s truly turn the dial on whats possible, and show you the benefit of#ClosedCircuitSellingutilising#ManderovicMethodswith#CommercialAccessGates Demand + Outbound Actions = Revenue

I was wrong. For years I thought teaching companies and individuals how to get better at targeting, revenue alignment, outbound actions, conversations, meetings, securing the deals, putting clients on and how to exceed expectations, in service delivery. See evidence attached from 2016 and 2017. But I wasn’t taking it far enough. Sure a lot of people and companies will appreciate getting better and better at traditional modelling. But that’s analogue. I can completely appreciate the nervousness around those who truly understand what I am saying. Most of their roles, and their understanding of how business is conducted, is about to become obsolete. No business on the planet will be immune to flatter, faster, better structures. Fact. No business is immune to commercialisation at a fraction of the cost, than their current cost of acquisiton. No business on the planet is immune to growth by magnification methods. Traditional methods, are competing at who can do traditional better. I am saying with category creation of #QuantumBusiness there is no competition. If you truly want to stay and compete and who can do more dumb actions better, that’s fine, this isn’t for you. What we have been led to believe is possible in business is within the realms of construct of how business has always been conducted, whether that’s sales led growth or marketing led growth, isn’t the complete truth. What if we could step outside how either is conducted? We can. What I have created with #ManderovicMethods in #ClosedCircuitSelling to provide #ClosedCircuitService is turning business #Quantum. #QuantumBusiness takes you out of doing more DUMB stuff better. We are talking about doing business in an entirely NEW way. Within our packages we can teach you how, or do it for you ; 1. Framework revenue alignment client ( Sales Marketing Customer Success Build out). 2. Done for your service in #ClosedCircuitService utilising #ManderovicMethods in B2B. 3. Done for your service in #ClosedCircuitService utilising #ManderovicMethods in B2C growth by magnification. Ready to go #QuantumBusinessor still want to keep utilising traditional dated methods? Let’s truly turn the dial on whats possible, and show you the benefit of #ClosedCircuitSelling utilising #ManderovicMethods with #CommercialAccessGates We areyour fast track to revenue alignment, and better smarter, flatter business. If we can’t solve your business problem,wewill connect you with who can. Simple as that. Demand + Outbound Actions = Revenue

Quantum type business application versus traditional modelling of analogue. Commercialisation for all. Sounds like a big statement. But not once you understand how I am proposing this being underpinned. It’s not a comparison, this is just the way for those who have the ability to comprehend whats possible. Analogue labelling on who does what or lives in what silo’s have no relevance once you operate from there. What that gives you is extreme levels of alignment. With that alignment ; you can ; Do more with less Tune your revenue machine Bring in line all your internal stakeholders Those internal stakeholders align to the ultimate customer experience. How do we do that ; 1. Framework revenue alignment client ( Sales Marketing Customer Success Build out). 2. Done for your service in #ClosedCircuitService utilising #ManderovicMethods in B2B. 3. Done for your service in #ClosedCircuitService utilising #ManderovicMethods in B2C growth by magnification. The number one objections we receive are ; How can we offer this cheaper than having those individual departments? Simply put because we aren’t doing more dumb actions faster. We have a process that changes the way and ease in which business is undertaken. #ClosedCircuitSelling and our frameworks is that answer. We areyour fast track to revenue alignment, and better smarter, flatter business. If we can’t solve your business problem,wewill connect you with who can. Simple as that. Demand + Outbound Actions = Revenue

#ClosedCircuitSelling and our frameworks is that answer. We areyour fast track to revenue alignment, and better smarter, flatter business. If we can’t solve your business problem,wewill connect you with who can. Simple as that. Demand + Outbound Actions = Revenue

#ClosedCircuitSelling and our frameworks is that answer. We areyour fast track to revenue alignment, and better smarter, flatter business. If we can’t solve your business problem,wewill connect you with who can. Simple as that. Demand + Outbound Actions = Revenue

Scenario five of #ClosedCircuitSelling. B2C Commercialisation.. No really.. Consumers want live proof right? Well here it is… But what about twisting #ClosedCircuitSelling into #ClosedCircuitService for our friends in B2C? The key is access gates. By access gates, I mean, where does the access exist? Who / Where / What is that person? In some brands this access might be a Facebook group, a @whatsapp or @slack… or even a Social group manager in a business. In this example, Corporate guy has a consumer finance business / car yard. Casual guy knows how to take him out of ; Mainstream 🚫Click Funnels 🚫Google Adwords 🚫Facebook ads 🚫Referrals 🚫Exhausting friends and family And take him to one too many and run it for him. So we have gone over, #FinancialAssets #FMCG #consumergoods, #Recruitment #temporarystaffing contracts and #Sport. #brokers. Makes sense right??💡 The key is, leverage is pivotal for this working correctly. Basic stuff. After all no company on the planet is immune to more sales that they didn’t have access to in the first place.. The key is showing how you will get it for them. I plan to show you every scenario possible of where #ClosedCircuitSelling will work for you and your business. Not only will this give your organisation easy easy to victory, but also tighten up internal stakeholders and align operating functions.In a lot of cases when you have this mastered, you will be able to do more with less, and change some role types.. to save you more money, while increasing revenue. (not complicated). That I have taken, tested , rinsed repeat to multiple industry sectors - So I plan to show you. The majority of my inbound meetings are from C Suite asking me how to implement what I’ve stated, and or asking me to do it for them in a #ClosedCircuitService. I repeat ; 🚫This is not for you, if you don’t believe in Revenue Alignment. 🚫This is not for you, if you want to spam your total addressable market. 🚫This is not for you, if you want to have a “silo’d” approach and clunky handovers to make your prospects wish they hadn’t engaged with you. 🚫This if not for you, if you want to continue paying departments more than you need to. Are you… Ready to stop playing small? Ready to up your game? #ClosedCircuitSelling and our frameworks is that answer. We areyour fast track to revenue alignment, and better smarter, flatter business. If we can’t solve your business problem,wewill connect you with who can. Simple as that. Demand + Outbound Actions = Revenue

Everyone likes a good origin story. Here two completely unrelated industries became the testing ground for what became the frameworks of #ClosedCircuitSelling That I have taken, tested , rinsed repeat to multiple industry sectors. Knowing where the commercial leverage is, where the access gate is, is pivotal, and most organisations get this wrong. So they are literally in essence paying for $250k administration clerks. Big statement. 🚫This is not for you, if you don’t believe in Revenue Alignment. 🚫This is not for you, if you want to spam your total addressable market. 🚫This is not for you, if you want to have a “silo’d” approach and clunky handovers to make your prospects wish they hadn’t engaged with you. 🚫This if not for you, if you want to continue paying departments more than you need to. Are you… Ready to stop playing small? Ready to up your game? #ClosedCircuitSelling and our frameworks is that answer. We areyour fast track to revenue alignment, and better smarter, flatter business. If we can’t solve your business problem,wewill connect you with who can. Simple as that. Demand + Outbound Actions = Revenue

Scenario four of #ClosedCircuitSelling. B2C Commercialisation.. No really.. Consumers want live proof right? Well here it is… But what about twisting #ClosedCircuitSelling into #ClosedCircuitService for our friends in B2C? The key is access gates. By access gates, I mean, where does the access exist? Who / Where / What is that person? In some brands this access might be a Facebook group, a @whatsapp or @slack… or even a Social group manager in a business. In this example, its an #EmployeeBenefits manager that whats better for her valued employees. Corporate guy has a broker business. T shirt guy knows how to take him out of ; Mainstream 🚫Click Funnels 🚫Google Adwords 🚫Facebook ads 🚫Referrals 🚫Exhausting friends and family And take him to one too many and run it for him. So we have gone over, #FinancialAssets #FMCG #consumergoods, #Recruitment #temporarystaffing contracts and #Sport. Makes sense right??💡 The key is, leverage is pivotal for this working correctly. Basic stuff. After all no company on the planet is immune to more sales that they didn’t have access to in the first place.. The key is showing how you will get it for them. I plan to show you every scenario possible of where #ClosedCircuitSelling will work for you and your business. Not only will this give your organisation easy easy to victory, but also tighten up internal stakeholders and align operating functions.In a lot of cases when you have this mastered, you will be able to do more with less, and change some role types.. to save you more money, while increasing revenue. (not complicated). That I have taken, tested , rinsed repeat to multiple industry sectors - So I plan to show you. The majority of my inbound meetings are from C Suite asking me how to implement what I’ve stated, and or asking me to do it for them in a #ClosedCircuitService. I repeat ; 🚫This is not for you, if you don’t believe in Revenue Alignment. 🚫This is not for you, if you want to spam your total addressable market. 🚫This is not for you, if you want to have a “silo’d” approach and clunky handovers to make your prospects wish they hadn’t engaged with you. 🚫This if not for you, if you want to continue paying departments more than you need to. Are you… Ready to stop playing small? Ready to up your game? #ClosedCircuitSelling and our frameworks is that answer. We areyour fast track to revenue alignment, and better smarter, flatter business. If we can’t solve your business problem,wewill connect you with who can. Simple as that. Demand + Outbound Actions = Revenue #ManderovicMethods #ClosedCircuitSelling #GTM #GoToMarket #Demand #OutboundActions #Revenue