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May 2022 - Pier 36 Manhattan: For decades, The Walt Disney Company has been entertaining the world at the highest levels, creating connections with billions of people with its treasure trove of long-lasting, valuable content. Bader Content Studios was invited to be on the blue carpet for the Walt Disney Company’s 2022 Upfront presentation in New York City, Disney executives, and talent celebrated the Company’s unrivaled history of storytelling excellence, while looking toward the 100th Anniversary Year. In his opening remarks, Bob Chapek, CEO of The Walt Disney Company, told the audience, “As many of you know, Disney will be celebrating our 100th Anniversary later this year—and that is an incredible milestone. I can’t help but think about this moment in the context of what this company has always been, what it is today, and what it will be. Over the last 100 years, we’ve brought iconic stories and characters to life in new and innovative ways. We’ve shaped global culture and created new memories for millions of families and fans across generations, and we’ve repeatedly defined and redefined the entertainment landscape through pioneering technologies that give our storytellers bigger and better candidates. And, we’ve created an unmatched synergy machine that enables audiences to make our stories part of their everyday lives. Ten decades of creativity, innovation, and determination created the Walt Disney Company that you know today - the most enduring and beloved name in entertainment.”

February 2023 - Milan, Italy: BTS' RM was the star of the night at Bottega Veneta show at Milan Fashion Week with the guests and photographers swarming over the Korean star upon his entry to his dramatic departure. BTS member Kim Namjoon or RM as he is known was invited by Matthieu Blazy, creative director of Bottega Veneta to attend the Bottega Veneta show at Milan Fashion Week. He turned out to be the star of the night in a sleek suit from the luxury label - He wore a blazer featuring raised collars, open front button-closures, padded shoulders, and full-length sleeves. Bader Content Studios Europe was on hand to witness the leader of the K-Pop supergroup enjoying his first time at Milan Fashion Week. As for RM's solo project, the rapper is said to be likely to release an album before his mandatory military enlistment. He released his album Indigo last year. Afterwards, speculation started that Bottega Veneta could be considering RM to be a future face of the brand.

It was a night to remember in New York City when Hollywood stars crossed paths with the top American fashion designers on the night that honored the best in fashion, promoting industry diversity, creativity, taking into account climate change and to take a look into the future. International affairs reporter Jillian Wolf was on the red carpet and tells us the awards were meaningful and will have a long lasting effect motivating the CFDA members to continue on their path to promote American fashion. In a changing social and political climate, the CFDA introduced an award that aimed to recognize those who work for positive changes within the fashion community. The Positive Social Influence Award was presented to the collective called The Slaysians. It is composed of Laura Kim, co-creative director of Oscar de la Renta and Monse, Phillip Lim and Prabal Gurung who both have their eponymous fashion collections, the restaurateur Ezra Williams, and stylist and influencer Tina Leung. This group of friends are advocates of the “Stop Asian Hate” movement. There were also two inaugural awards at the star studded ceremony. Law Roach accepted the Stylist Award in a dramatic black and white polka dot opera coat. His stylistic influence is closely tied with Zendaya’s meteoric fashion rise. The Innovation Award went to Kim Kardashian and her co-founders of shapewear brand Skims, Jens and Emma Grede.

The players gathered in New York City for a welcome reception ahead of start of play of the LIV Golf Invitation taking place at former president Donald Trump's Bedminster, New Jersey golf course. The golfers are being paid tens of millions of dollars to sign up to the Saudi-backed breakaway group with staggering winning payouts at tournaments in a major money making venture that is throwing professional golf into turmoil. Two-time major winner and LIV CEO Greg Norman hosted evening's get-together at Gotham Hall in Manhattan alongside Dustin Johnson, Bryson DeChambeau, the former President and wife Melania and the rest of the players. Bader Content Studios was invited to blend in with the guests, talk with the golfers and watch the rapper Nelly and DJ Jaymie Perez concert on stage. Other PGA golfers who have defected to accept the Saudi Public Investment Fund cash including Patrick Reed, Brooks Koepka, Lee Westwood, Henrik Stenson and Ian Poulter were also on hand as LIV Golf just announced a 14-tournament schedule for 2023 with a prize fund of more than $405 million and avoiding clashes with the majors or Ryder Cup. The former president brushed off questions about Saudi human rights and using golf to wash over its reputation as a repressive regime.

June 2022 - New York City - At the recent Tribeca Festival, Bader Content Studios caught up with Sejal Shah Miller, Converse ‘s chief marketing officer at the premiere of Savitree, which offers the audience a close and personal look at the life of Richie Shazam, a model-artist-activist-photographer-writer. In celebration of its seventh annual Pride campaign, Converse spotlighted Found Family, the people who meet on the journey to Pride who surround everyone with love, support, and acceptance and ignore the haters - by funding a short film directed by and starring Richie Shazam, who narrates the defining moments of her life, from being born and raised in Queens, New York to a Guyanese family to her mother's health problems and subsequent death when Shazam was a teen to her fraught relationship with her father to finding escape in the New York subway system. Second Daughter, Ella Emhoff, model, artist, and fashion designer was on hand to congratulate Richie and greet the guests.

June 2022: New York City - At the just completed Tribeca Festival, Bader Studios spent time with world renowned chef Mauro Colagreco, who explains in his new documentary: Reinventing Mirazur, that he has opted to a more environmentally friendly menu for his three -star Michelin restaurant, Mirazur, located in the south of France. The Argentinian born creative genius, took home the most prestigious honor back in 2019 being named the best European restaurant and ther best chef in the world. During the pandemic and forced to close, Mauro Colagreco, started to look at life differently from the daily grind of preparing the best meals in the region to one that understands the climate is in crisis and even chefs can make a difference. So, he not only re-invented his menu but also the methods to grow the plants and vegetables that go into each dish and to source his ingredients from suppliers that believe in saving the planet. In this well thought out documentary about his life and where he hopes to lead a movement, Chef Mauro in Reinventing Mirazur reviews his life - as a kid interested in food from Buenos Aires to a student in France, a country that he never left more than 20 years ago, to receiving a global honor that puts him on a high pedestal to now allow him to dictate trends in the restaurants industry. His message to young chefs entering this tough and demanding business, follow your dreams and your heart and invent along the way to be relevant and one step ahead of the customers Considered by many to be a culinary artist, Chef Mauroi is considering teaching his craft to younger international students and to encourage everyone who works at Mirazur to follow the pathway to establishing their own restaurant in the future which is the true plateau of success. By the way, there is a three month waiting list for a tableau at Mirazur, that is if you call right now!

High flying global EDM DJ Steve Aoki dropped into the Tribeca Festival to talk about his life, his father and what's next telling NYC VIBE that he is excited about two projects - Teaming with FX to develop a series based on the life of Hiroaki “Rocky” Aoki, best known as the founder of the Benihana restaurant chain and Steve father - the second is the long awaited release of his new album, ‘HiROQUEST’, which arrives on September 16.

March 2022 - Midtown, Manhattan: In his first runway show since 2019, Ralph Lauren took over a corner of the Museum of Modern Art to create a warm living room setting for his fall-winter 2022 show. Bader Content Studios NYC admired how smooth and easy feeling the evening was. The entrance show foyer was decorated with framed photographs of Ralph, his vintage car collection and the Empire State Building. The Lauren children; Andrew, David and Dylan were the first to arrive and soon greeted Jessica Chastain, who’s up for best actress at this Sunday's Oscar Awards, posed with the Lauren family and was soon followed by a tuxedo-clad Lily Collins and her director husband Charlie McDowell. By the way, Collins wore a custom-made Ralph Lauren gown for her wedding last year. “The Outfit” star Zoey Deutch wore a hot pink double-breasted suit while Janelle Monáe, who performed at the last in-person Ralph Lauren runway show and was in the brand’s campaign last spring, wore a black velvet coat with yellow collar taken from the Ralph Lauren historic collection rack. Other guests included actors Jeremy Strong, Rachel Brosnahan, Noah Beck, Luka Sabbat, Melissa Barrera, Poppy Delevingne, Mayor Eric Adams and Naomi and Finnegan Biden.

March 2022 - Paris, France - At the sprawling La Défense venue, which is one the largest in Europe, Matthew M. Williams’s second runway presentation for the luxury house, seemed more focused and to the point that in the past. Bader Studios Europe was on the media riser to see the street wear collection unveiled with the mindset to be seen and purchased on the spot which is the theme of these shows. As a former creative director in the music industry, Williams expresses himself by using music videos inside concert venues, where he feels he connects better with his audience “It’s just about today. My work is really instinctual,” Williams said. He made that point clear by wearing black fabric gloves backstage and for his bow on stage. “With Covid, people have been wearing masks, so I’ve been exploring these balaclavas and gloves for that reason. It’s almost a new archetype people are using in their daily lives. In America, a lot of the kids of friends I know wear them.” Williams went on to say, “I really wanted to create a synthesis of powerful, sophisticated femininity, with an interplay of multiple American and Parisian influences, sports and craftsmanship. Next to her stands a contemporary man with an instinct for chic nonchalance. On the runway, both are grounded by a sense of reality.” What caught our eye with the collection was the introduction of the TK 360 sneaker, which helps build Givenchy’s growing footwear lineup. The shoe expresses a dress form dressed with sporty feel encouraging the possibilities of the entire shoe collection.

February 2022, Hollywood, CA: Bader Studios Hollywood was invited to join the celebration at the Paramount Theater of the 50th anniversary of Francis Ford Coppola’s Academy Award®-winning* masterwork The Godfather, the film will have a limited theatrical release in Dolby Vision beginning February 25, 2022 All three films in the epic trilogy have been meticulously restored under the direction of Coppola and will be made available on 4K Ultra HD for the first time ever on March 22, 2022. Coppola, who was accompanied by wife Eleanor, as well as stars James Caan, Joe Mantegna, and Talia Shire, spoke with us about the 50th anniversary. “The Godfather” director Francis Ford Coppola, who co-wrote the film with the late Mario Puzo, which is based on Puzo’s 1969 best-selling novel of the same name. Mr. Coppola won an Oscar for Best Adapted Screenplay, oversaw the careful and detailed restoration of this special version film. Additionally, the entire “Godfather” trilogy, which was also restored, will be released on 4K Ultra HD in late March. Considered one of the greatest films in cinematic history, “The Godfather” follows the Corleones, an organized crime family based in New York City headed by patriarch Vito Corleone played by Marlon Brando. The first film covers the years 1945-55, detailing the shift in leadership from Vito to his youngest son, Michael, played by Al Pacino, a World War II hero.

Bader Studios London was invited to talk with the cast on the red carpet in London of the premiere of House of Gucci - which was inspired by the shocking true story of the family behind the Italian fashion empire. When Patrizia Reggiani (Lady Gaga), an outsider from humble beginnings, marries into the Gucci family, her unbridled ambition begins to unravel the family legacy and triggers a reckless spiral of betrayal, decadence, revenge, and ultimately…murder.

November 2021 - New York City: The Council of Fashion Designers of America celebrated the winners and honorees at the 2021 CFDA Fashion Awards at an intimate ceremony at THE POOL + THE GRILL in New York. Presided over by Tom Ford, Chairman of the CFDA, the evening brought together a mix of American designers, brands and organizations from across the American Fashion Industry, as well as international brands. NYC VIBE was on the arrival red carpet to talk with the stars, celebs, fashion designers and influencers and watch the awards ceremony inside. Emily Blunt, who served as the evening’s host, presented the American Womenswear Designer of the Year award to Christopher John Rogers, and the American Menswear Designer of the Year to Emily Bode Aujla of Bode. Ciara announced that Queens native Telfar Clemens of Telfar was the American Accessories Designer of the Year, while HoYeon Jung presented the American Emerging Designer of the Year to Edvin Thompson of Theophilio. Paloma Elsesser presented Demna of Balenciaga with the International Women’s Designer of the Year award and announced that Grace Wales Bonner of Wales Bonner is this year’s International Men’s Designer of the Year. Jeremy O. Harris accepted on behalf of Grace Wales Bonner of Wales Bonner. Zendaya was named Fashion Icon, presented by Iman.

November 2021 - Hollywood, CA Who needs to do a runway show inside anymore when you can take over a complete block and host outdoors. Why not. And that is exactly what Gucci did. They called it the Love Parade because who doesn't love LA or Hollywood for that matter. Bader Content Studios Hollywood was on the block for the much anticipated show which allowed head Gucci designer Alessandro Michele to do it on his own terms keeping in mind that he originally planned to be a costume designer, thanking his lifelong love of cinema to his production assistant mother. So on this night in the streets of Hollywood, Gucci showed the world 115 different looks ranging from all types of theater and television settings ranging back as 40 years ago offering a slight glimpse into the future! In addition to the star-studded audience watching from the sidewalk, Gwyneth Paltrow led a high profile entourage along with Macaulay Culkin, Jared Leto, Jeremy Pope, Dakota Johnson, Salma Hayak, Billie Eilish, Miley Cyrus and Jodie Turner-Smith. Oh does Alessandro Michele love Hollywood.

October 2021 - Lower Manhattan, NYC: NYC VIBE wanted to know what the fashion industry's top designers are now creating for the new business and social world we now live in. So we were invited to the 2021 Fashion Group International's annual Night of Stars awards ceremonies to talk with the global design and fashion creators, organizers and thinkers to see what they are working on and how the pandemic has changed the fashion industry's perspective on how they plan to dress us. This year’s Superstar and Lifetime Achievement Award winner Tommy Hilfiger told us that everything has and will continue to change and he is more focused than ever on reading what the customer wants - The Founders Award recipient Norma Kamali said her motivation continues to pull her forward though dedication to sustainable fabrics - while Roberto Cavalli's Fausto Puglisi, the Fashion Star Award recipient said that while this a challenging time for the industry is the most exciting time as well to re-invent itself. Fernando Garcia and Laura Kim, the creative team from Oscar de la Renta and Monse, were awarded as the Vanguards and said this will further motivate them to do more for up and coming designers as well as challenge themselves The retail honor went to Queens native Ronnie Fieg who created Kith more than a decade ago and was presented the award by former NY Giant Victor Cruz. The Beauty Award was handed to Professor Augustinus Bader. The mission of Fashion Group International is to promote educational programs devoted to fashion and to the study of fashion related businesses through the creation and awarding of scholarships; establishment of internship programs; provision of career counseling services. The group organizes and arranges sponsorship of seminars and other educational activities on a national and worldwide basis. It also sponsors public service activities in which the fashion industry works, to serve relevant community needs and concerns and to stimulate and encourage membership and industry participation in such public service activities

The Power of Solar & Wind - The Road to Carbon Neutrality zooms in to examine the latest science, learnings and developments undertaken by one of the nation’s largest manufacturers aiming to become carbon neutral in its facilities by 2035.

September 2021 - Lower East Side, NYC: We first met Byron Lars back in 1991 when he was named “Rookie of the Year” by Women’s Wear Daily. Now more than 30 years later, and in the midst of a global pandemic, Lars is up to something again. NYC VIBE sat down with the trendy designer to learn more about the In Earnest collection, which is inspired by Lars’s Harlem neighborhood, particularly the African street vendors and the treasures they sell on the street. The native Californian reflects on designing clothes now for the business community still working from home but yearning to go out at night - on his many dresses worn by First Lady Michelle Obama and a career within a career designing a generation of Barbie girls that was the talk of the nation. As a student at the Fashion Institute of Technology, Lars met the legendary Karl Lagerfeld at a fashion competition in Monte Carlo that changed his life and firmed up his commitment to the fashion industry. Byron told us that casual everyday clothes are what American culture is about, and certainly in African American culture too. Historically it was about making a silk purse out of a sow’s ear, and I’m sure the lineage of that somehow expresses itself in what he is doing.” NYC VIBE saw this first hand at the recent StylePointe Fashion Show during NY Fashion Week.

September 2021 - Lower East Side, NYC: What happens when you merge the world of fashion, dance and music - you get StylePointe which is the creation of the visionary artist Sangeeta Yesley who is the Founder & Director of Creative Performances and produces creative works in NYC, supporting the emerging artists. She is a mother of three children, a passionate dancer, a dance choreographer, a singer, a painter, an actress, a sports person, as well as an administrator and an event organizer. NYC VIBE was invited to witness firsthand the passion and talent exhibited by the six unique performances under the banner of “Moving Forward”. StylePointe is a collaboration of ‘Fashion and Dance’ - A true exploration of the relationship that exists between the two worlds of Fashion and Dance. The designers showcased their existing collections, working with choreographers who are inspired by the designers’ creations, and choreographed dance vignettes to present at this month’s StylePointe Fashion Show.

September 2021 - Upper West Side, New York City: The Many Saints of Newark tells the story of a young Anthony Soprano as he is growing up in one of the most tumultuous eras in the history of Newark, New Jersey. Soprano is becoming a man just as rival gangsters begin to rise up and challenge the all-powerful DiMeo crime family’s hold over the increasingly race-torn city. Caught up in the changing times is the uncle he idolizes, Dickie Moltisanti, who struggles to manage both his professional and personal responsibilities—and whose influence over his nephew will help make the impressionable teenager into the all-powerful mob boss later come to be known as Tony Soprano. NYC VIBE discovered this movie has a completely different theme and direction than that of the HBO Soprano series. The Many Saints of Newark film is slated for release in theaters nationwide on October 1, 2021 and will be available in the U.S. on HBO Max for 31 days from theatrical release

September 2021 - New York City: Rise, a civil rights accelerator that empowers everyday citizens to pen their own rights into existence, hosted its first ever fashion show dedicated to sexual assault survivors at the Museum of Modern Art, drawing attention to the rights of sexual assault survivors and celebrate those who advocate for survivors worldwide. The big news of the evening was Rise Founder and CEO Amanda Nguyen telling NYC VIBE at the inaugural event that a new United Nations resolution championed by Rise was introduced by Sierra Leone that seeks to enshrine access to justice for sexual assault survivors worldwide would be introduced during the United Nations General Assembly. The fashion show claimed the phrase: “What Were You Wearing.” In fashion, this question celebrates identity, creativity, and influence. For survivors of sexual assault, it’s used to blame them for the violence that happened to them. In one context this question is empowering; in the other, it takes away survivors’ agency. Through Rise’s fashion show, sexual assault survivors will be able to reclaim this phrase.

Saturday Night, August 21, 2021 - Central Park, NYC: NYC VIBE was in front of the main stage when lightning struck across the sky interrupting the legendary Brooklyn native’s Barry Manilow’s performance. The nearly 60,000 vaccinated concert-goers made their way out of the park to shelter from the rain which came down heavier and more bolts of lightning were see followed by thunder across the Manhattan skyline. Bruce Springsteen, The Killers, Paul Simon, Elvis Costello, Patti Smith and Colombian pop star Maluma were all among the artists who were not able to perform because of the storm. The concert started with the New York Philharmonic setting the optimistic tone with a New York themed set including “Arthur’s Theme - Best That You Can Do. NYC Mayor Bill De Blasio asked Brooklyn born music legend Clive Davis to book the show’s star-studded lineup, which included opera tenor Andrea Bocelli, rapper LL Cool J and the timeless Carlos Santana. As a celebration of New York City’s comeback, the concert promoted health, safety, and equity. Jennifer Hudson, the star of the new Aretha Franklin biopic “Respect,” sang Puccini’s “Nessun Dorma” that was — associated with Franklin after she sang it at the 1998 Grammy Awards. An exciting time was when the rap pioneer LL Cool J joined Busta Rhymes, A Boogie Wit da Hoodie, French Montana, Melle Mel and Rev. Run of Run-DMC on stage to wow the crowd.

NYC VIBE was invited by master mimic Rich Little to watch rehearsals for his just opened Broadway play: “Trial on the Potomac, The Impeachment of Richard Nixon” This marks Rich Little’s Broadway debut for this limited run performance Rich Little has mastered more than 200 voice impressions throughout his career, including U.S. Presidents: John F. Kennedy, Lyndon Johnson, Richard Nixon, Gerald Ford, Jimmy Carter, Ronald Reagan, Bill Clinton, both George Bushes, Barack Obama, Donald Trump and is now working on perfecting Joe Biden. Rich Little has a voice for every administration. Infamous for his skewering of political figures, Little has charmed, amused, intrigued and entertained politicians from here to his native Canada. He entertained at both of Reagan's presidential inaugurations and got to know the Reagans very well during that time. President Reagan used to tell Little, “You do me better than I do.” The play uncovers real-life findings, newly discovered evidence revealing a conspiracy to destroy the Nixon presidency. The concept is a powerful one and these are the questions answered in George Bugatti's play-based on the book, “The Real Watergate Scandal,” by Geoff Shepard, a lawyer who worked in the Nixon White House during the Watergate scandal. Like the book that inspired it, the play brings to light Shepard's real-life findings, newly discovered evidence revealing a conspiracy to destroy the Nixon presidency. Bugatti's play, starring the legendary Rich Little in the dramatic role of Nixon, takes these revelations and puts them on trial, with new evidence and documents. He has spent much of his career researching Watergate issues and is today the foremost authority on behind-the-scenes developments, both at the White House and the Watergate Special Prosecution Force, as the scandal unfolded. He has written three books, given dozens of lectures, and written dozens of essays. He is technical consultant to this stage play. As for the audience, they will make up their own minds after hearing and seeing the evidence!

With a snappy song, dance, and enthusiasm to spare, the Imhotep Academy in Atlanta, GA charmed voters today and took home the title of national winner at the first-ever virtual Colgate Bright Smiles Kids Awards. Hosted by Colgate Bright Smiles, Bright Futures® (BSBF), with baseball legend Mariano Rivera serving as emcee, the Bright Smiles Kids Awards unleashed the creativity of children aged 6-14 and encouraged them to become champions of their own health. Videos from the Awards’ regional winners were featured during the program. A live public vote selected Imhotep Academy as the overall winner and recipient of a $5,000 grant. The first runner-up Salam Academy in Albuquerque, NM and second runner-up Al-Madinah School in Brooklyn, NY earned grants of $2,500 and $1,000, respectively. “Bright Smiles. Bright Futures is a children’s initiative, so we know how to bring the fun, but this was absolutely fantastic,” said Dr. Gillian Barclay, Colgate’s Vice President, Global Public Health and Scientific Affairs. “Over the years, we’ve learned that when you engage children and educate them about the importance of making healthy choices, they can become powerful, positive advocates in their communities.” “Providing children with the life skills that set them on the path to brighter futures is an important part of my life’s work,” added Mariano Rivera. “As the Bright Smiles Kids Awards emcee, I love the creativity and enthusiasm the kids showed in their entries, and that Bright Smiles, Bright Futures puts into teaching children healthy habits.” Launched in February, during National Children’s Dental Health Month, the Bright Smiles Kids Awards received entries from schools and organizations from Niagara Falls, NY to Albuquerque, NM. Submissions included videos featuring children singing, dancing, rapping, cooking, coding, participating in skits and puppet shows, and creating art projects focused on dental and overall health. The regional winners were selected by advisory panels representing geographical areas served by BSBF’s mobile dental van teams. Those winners received grants of $1,000 for the school or organization supporting their entry. “The last year has been difficult for all of us, but especially for our children,” Dr. Barclay said. “Providing them with the opportunity to showcase their creativity, collaborate with friends and schoolmates, and become champions of health has given us all reason to smile.”

April 2021: AlUla Saudi Arabia: Bader Studios Arabia was once again on site for the Italian opera stars performance in Saudi Arabia. Italian opera tenor Andrea Bocelli enchanted an audience in AlUla in his first-ever performance within the walls of the ancient desert city of Hegra. This is the third performance in the Saudi Kingdom for Bocelli who performed for a limited number of concert-goers at the heritage site due to social distancing guidelines - the concert was just as spectator at his previous shows at Maraya Concert Hall during the Winter at Tantora Festival, which Bader covered and interviewed the tenor backstage. The biggest surprise of the night was the maestro's 9-year-old daughter Virginia Bocelli, making her Middle East debut with her father on the stage playing the guitar and singing the lyrics to the iconic Leonard Cohen famous version of “Hallelujah”. The master tenor called upon musicians from the Arabian Philharmonic, and was joined by special guests Loren Allred, Matteo Bocelli, soprano Francesca Maionchi and Eugene Kohn at the piano. Hegra was built in the first century by the Nabataean kingdom and is an ancient desert city home to thousands of tombs cut into sandstone mountains. At least 100 tombs have detailed carved facades, a signature of the skilled Nabataean craftsmen of the time which Bocelli performed against a backdrop of 20 carved tombs of Al-Khuraymat. Archaeologists say the tombs are among the best preserved in Hegra, and feature elegant gynosphinxes which are spirit guardians with women’s heads, lions bodies and wings which make up the mountainside.

Wednesday, April 28, 2021 – Princeton, Indiana: Toyota announced an $803 million investment at its Princeton, Indiana auto-manufacturing plant is in preparation to introduce two, all-new yet-to-be-named vehicles to its current line-up, one being a Toyota and the second a Lexus. This investment and product diversification will also add approximately 1,400 new jobs at Toyota Indiana. The 1,400 new employees will join a robust and dynamic workforce which has more than 7,000 working at the manufacturing center. Toyota Motor Manufacturing Indiana currently assembles the all-hybrid Sienna minivan, Highlander/Highlander Hybrid SUV and Sequoia full-size SUV. Later this year, Sequoia production will move to Toyota Motor Manufacturing, Texas in San Antonio as the company continues to improve the operational speed, competitiveness and transformation at its North American vehicle assembly plants based on platforms and common architectures. The $803 million investment will be used to prepare the manufacturing line for the new vehicles, production-employee training, as well as provide supplier re-tooling at their facilities. Since the first Tundra – the original Toyota Motor Manufacturing Indiana vehicle – rolled off the production line in 1998, Toyota’s total investment in the Princeton site is $6.6 billion. The plant has the capacity to assemble more than 420,000 vehicles annually.

Toyota’s All New Battery-Electric SUV Concept Unveiled - Lexus reveals the LF-Z Electrified Concept and Introduce the new Lexus ES Sunday 19, April 2021 - Shanghai, PRC - Toyota unveiled the Toyota bZ4X Concept, a vision for the first of a global series of battery-electric vehicles, was introduced under the “Toyota bZ” brand umbrella. Toyota envisions a future in which carbon neutrality is achieved through the practical marketization of a portfolio of products with advanced, alternative-fuel and zero-emission powertrain technologies. Already a leader in electrification, the company took a major step forward today with the introduction of the Toyota bZ4X Concept, a vision for the first of a global series of battery-electric vehicles to be introduced under the “Toyota bZ” brand umbrella. The Toyota bZ4X Concept joins a full lineup of electrified vehicles – a lineup that, in total, accounts for more than 40% of all alternative powertrain vehicles sold in the U.S. These alternative powertrains include battery electric, hydrogen fuel cell electrics, hybrids and plug-in hybrids. Toyota plans to expand to around 70 electrified models globally by 2025. This future lineup will feature 15 dedicated BEVs, including seven carrying the bZ (Beyond Zero) brand moniker. In addition, Toyota intends to bring electrification to its pickup truck lineup in the near future, including hybrid and BEV powertrains. This diverse portfolio of electrified products will help propel Toyota toward its goal of carbon neutrality by 2050.