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The Innovation Opportunity
Multiple studies confirm that innovation is a vital ingredient in boosting growth, market share and profitability. In today’s fast paced commercial environment, being slow to innovate means being left in your competitors’ wake.
Yet many think innovation is only for large corporations with impossibly deep pockets and intellectual clout. They’re missing the point. And they’re missing opportunities. Innovation isn’t rocket science. It’s the implementation and commercialisation of creative ideas. It comes in all shapes and sizes and is just as available to owner-operated businesses, as it is to big business.
To lay the foundations for effective innovation, manage the creative process, and marshal your resources and capabilities to transform your creative ideas into commercial realities, check out the complete step-by-step how-to guides in Book 1 and Book 2 of The Innovation Opportunity.
To purchase the books visits:
• www.fortitudebusinessconsulting.com.au
• Amazon
• Audible
• Kindle
Credits:
• Illustrations by Sketch Group https://www.sketchgroup.com.au
• Voiceover by Christopher Brown
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