Salem Media Hires Brad Parscale - The Mastermind Behind The Greatest Political Campaign In History

Salem Media Group has added Brad Parscale - President Donald Trump’s former Campaign Manager - to the team.
He will take the role of Chief Strategy Officer bringing his wealth of knowledge and expertise to the company, focusing on digital marketing and online strategy.
Parscale was the mastermind behind Trump’s 2016 political campaign, using brilliant digital techniques, specifically on Facebook, that most had never heard of and no one was using in the political world. His targeted technique, unorthodox game plan and insight into online audiences led to a Trump victory even though the campaign operated with 10% of the staff and half the money of Trump’s opponent.
The highly skilled digital architect worked on Trumps 2020 re-election campaign and used his own digital platforms Campaign Nucleus and EyesOver to lift Trump to victory in 2024.
Salem’s CEO Dave Santrella said Parscale’s track record speaks for itself and he’s confident that the hire will take Salem to new levels of success.
As for Parscale, well he says he’s excited to join the team and lead the company into a new era of innovation saying,
“I’m looking forward enhancing Salem’s ability to create engaging, values-driven content that connects with today’s audiences while exploring new tools and platforms to broaden our reach. I’m eager to drive growth and ensure the company thrives as a leader in faith-based media.”