Using ClickMagick To Optimize Your Facebook Ads

Get ClickMagick: https://clickmagick.com/go/starkwebdesign

Social media has proven out to be one of the most effective ways to grow your business. Facebook has over 3 billion active users. It's a monster of a platform that is hard to ignore because just about everyone is there. That's over a quarter of the population on the planet.

Unfortunately, the the recent privacy-related changes in the iOS software was a killer for most business owners running ads on Facebook. To say that Facebook advertising has become frustrating would be a massive understatement.

The reason Facebook is such a powerful advertising platform is because of the detailed targeting you can do with your ads. The amount of information that Facebook has amassed for its users helps business the right message in front of the right people. The results can be amazing for your business.

However, in order to get the results you are looking for, you need to be able to track the effectiveness of your ads. Tracking inside Facebook has been severely impacted by the privacy updates. Their tracking data is no longer reliable. Without this data, you won't know exactly how your ads are performing. This will cost you money if you can't tweak your ads to optimize performance.

To make sure you have accurate tracking data, you'll have to use a 3rd party tool. The one I have started to use over the past 6 months is ClickMagick.