Is Kanye a Marketing Genius?

Kanye has been known to pull some outrageous stunts, but were they really marketing strategies the whole time?

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Chapters:
0:00 - 5 Kanye Marketing Strategies
0:18 - Kanye vs 50 Cent Album Sales Beef
1:22 - Kanye Controversies
3:41 - Kanye's use of Scarcity
4:39 - Kanye's use of Content Marketing
5:26 - Kanye's Brand Voice

Edited by Aaron Thompson