Wayne J. Belisle CPA

In my 40+ years of tax expertise, I've identified a group of savvy business owners—let's call them Smart Business Owners—who legally pay less in taxes than their counterparts. The key? Serious tax planning. Tax planning guarantees reduced taxes, offering strategic advantages that diminish post-year-end. Waiting until spring to hand off paperwork to your CPA limits your options. Proactivity, not reactivity, is the name of the game. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to talk about how to master tax efficiency and save on taxes each year. Join me!

We've all had experiences with businesses that left a lasting impression. But have you thought about whether or not your business has the same impact on your customers? Sadly, customers don't always remember you, no matter how excellent your service or product is. So it's your job to ensure they do, and that involves being proactive about staying on their radar. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to discuss the importance of staying top-of-mind with your customers and how to build a memorable business. Join me!

Do you know the two most important words in business? Recurring revenue! Unfortunately, many businesses operate on what I call the "taxi model." They start each month from scratch, hustling to make enough sales just to cover their expenses. While this model works well when there's plenty of work, it becomes a nightmare during slow months or economic downturns. That’s when having recurring revenue streams becomes your financial safety net. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to share the benefits of having recurring revenue streams and how you can create them. Join me!

Imagine having a strategy at your fingertips that not only increases your revenue but also provides more value to your customers. Creating your very own "Widget" has the power to do just that. It’s all about crafting compelling bundles of your products or services that can truly solve multiple problems for your customers. Mastering the art of identifying the perfect products to bundle together isn’t always easy. This isn't just about throwing things together randomly; it's about creating synergy, offering a complete solution that makes your customers' lives easier. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to share the blueprint for creating a "Widget" that combines your products or services into a one-stop solution your customers will love.

There is an insightful, yet simple strategy that could help you boost sales and scale your business. The key lies in leveraging your existing customer base. These are the individuals who already trust and value your business. By creating new products or services tailored to your current customers' needs, you can tap into hidden potential. However, the challenging part is identifying the right product or service to develop. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to share how to identify the perfect products that fit your customer’s needs. Join me!

The most crucial aspect of any business strategy: Diversification. When done right, diversification can offer enhanced security and profitability for your business. However, it's important to note that there are two types of diversification: one that leads to success and another that poses significant risks. Optimal diversification involves expanding into related industries, while the less advisable approach ventures into unrelated territories. To ensure lasting success, you have to diversify strategically. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to share the most strategic approach to diversify your business. Join me!

As a business owner, you know the importance of attracting customers. Without them, a business is merely a hobby. Being an expert at your craft isn't enough. To build a successful business, you must also excel in marketing and sales. Every small business must become an expert at acquiring new customers, maximizing sales, increasing customer frequency, fostering loyalty, and generating referrals. It all starts with answering why should your prospects choose to buy your products or services? This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to share expert insights on the vital role of marketing in your business growth and how to answer the most relevant questions your prospects need to know. Join me!

Running a business is not always smooth sailing, especially in the early stages of your business. From 2001 to 2007, I was a part-time school board trustee. This was a very time consuming job that made it almost impossible for me to do any serious marketing for my CPA firm. So with no time left to invest in chasing after new customers, I made a conscious decision to concentrate on our existing customers and offer them additional services. This valuable strategy doubled my firm’s billings and could significantly boost your sales and profits too. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to share how you can identify your top customers, how to nurture those relationships and offer additional solutions to their needs. Join me!

Did you know that you can use the 80/20 rule (also known as the Pareto Principle) to turn your business into a time-saving profit machine? Simply put, 80 percent of your profits could be generated by just 20 percent of your efforts. Imagine the impact of focusing on that vital 20 percent! Your accounting records hold the key. They can provide daily reports highlighting your best customers, jobs, services, or products. By analyzing these reports, you can quickly identify where to direct your efforts for maximum impact. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to share how you can harness the power of the 80/20 rule and unlock your business's full potential. Join me!

When it comes to scaling your business, nothing beats the power of prioritizing your existing customers. Instead of solely relying on outbound advertising, you should take the time to understand your customers' needs and offer them additional products or services that will solve their problems. Remember, your existing customers hold immense potential for growth. Don't underestimate the power of nurturing these relationships. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to share how you can dramatically increase sales without spending a dime on advertising. Join me!

There are so many tips and tricks on how to skyrocket your business BUT most business owners overlook the most important one. Leveraging on existing customers! The fastest way to increase sales is focusing on those who already know, trust, and like you. It’s all about increasing order size, plan related product offers, ask the right questions, and show that you genuinely care. Upselling is an art! . Just a 10% improvement can lead to a 45% sales increase without expensive ads. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to teach you how to master the art of upselling and the most effective ways to easily grow your business. Join me!

Have you ever wondered how much time you spend on bookkeeping every year? As a business owner, I understand the challenges that come with maintaining good accounting records year after year. However, that doesn’t mean that you have to do the whole job by yourself. Imagine the freedom of no longer having to invest your precious time on bookkeeping tasks. By outsourcing this responsibility to a professional, you can shift your focus back to sales, revenue generation, and increasing your profits. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to share with you all the reasons why you should stop doing your own bookkeeping to drive your business growth. Join me!

Do you have a myriad of tasks and responsibilities pulling you in different directions every day? It's easy to feel overwhelmed and wonder how you can accomplish everything without burning out. That's where time management techniques come into play, they can empower you to make the most out of your time. Firstly, it's essential to develop the habit of capturing all your tasks and ideas in one central location. By doing so, you free up mental space and ensure effective prioritization. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to teach you 15 effective time management practices that can significantly boost your productivity and your overall business performance. Join me!

What if I told you that you could get more done in less time? As a business owner, it's easy to get caught up in the day-to-day tasks of running your business’ operations. But have you ever stopped to consider how much time you're spending on tasks that don't directly contribute to your bottom line? Tracking your time is a crucial step to understanding where your valuable time is going and how you can make the most of it to keep increasing your profits, boosting your productivity and scaling your business. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to walk you through the steps you need to take to track your time more effectively. Join me!

Are you tired of struggling to increase your business’ profits, sales, and cash flow? Many business owners prioritize selling, producing, and delivering their products and often ignore reviewing their accounting records. Does that sound familiar? What they don’t realize is that accounting is the language of business, and understanding it is essential to increasing their profits. The key is not to let accounting be a chore that loses out to other business priorities. Embrace it as a vital tool for your business. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST and I’m going to share the five essential reports you must keep track of to measure your business’ success. Join me!

Do you want to increase your gross profit and put more cash in your bank account? If so, then you must avoid the mistake of price matching. I have seen businesses make this mistake over and over again, and it's time to put an end to it. Contrary to popular belief, raising your prices doesn't necessarily mean you will lose customers. This approach may seem counterintuitive, but I assure you that it can work for any business, including yours. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to show you how you can set a premium price for your products or services with a marketing and perceived value strategy. Join me!

Do you find yourself struggling with pricing your products or services? One of the key things to understand about pricing is its elasticity. Customers pay what they perceive to be the value of a product or service. This means that you need to convince them that the value they receive is equal to or greater than the amount they pay. Keep in mind the seller's cost is of little or no importance to the customer. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to walk you through how to create a strong pricing strategy to skyrocket your profits while keeping your customers happy. Join me!

The secret to long-term success isn't just about making quick sales, it's about understanding your customer lifetime value. Building lasting relationships with your customers is the key to sustainable success. By prioritizing the lifetime value of your customers over short-term profits, you can increase your revenue and improve your relationship with your customers. This Thursday I'm going LIVE on my YouTube Channel at 3 PM MST to reveal how to calculate this critical number and use it to make informed decisions that lead you to growth and profitability. Join me!