How to Blog for Beginners | Step-by-Step Tutorial
Learning how to blog as a beginner? Let’s go step by step as you start a WordPress blog and monetize it with a FREE DOMAIN. Note: I’m an affiliate for Bluehost, which means you’ll get 60% off your web hosting (paying only $2.95 per month) and I’ll receive a commission at no additional cost to you! Thank you for your support, it helps me continue to create more resources for your blogging journey.
YOAST SEO PLUGIN UPDATE
Yoast recently deployed an update to their plugin on 12/1/21 that changed some of the steps of the plugin configuration portion of this video. So, I created a separate video that walks you through the new steps. Please visit the link below to see the updated Yoast configuration walkthrough.
WANT TO EARN INCOME WITH YOUR BLOG?
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IN A NUTSHELL
By the end of this video, your self-hosted blog will be:
✅ Innovative & mobile responsive
✅ Built on a professional foundation (Bluehost & WordPress)
✅ Optimized for leads
✅ Ready for affiliate marketing
And, when you want to dig even deeper into blogging essentials + monetization, grab my FREE eBook, the Blog Starter Kit. It's packed with tons of tips & tools for your success:
https://www.blogwithben.com/free-ebook
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TOPICS + TIMESTAMPS
0:00 Intro
2:31 Video outline
8:01 How to start a WordPress blog (web hosting and WordPress installation)
25:58 How to set up a WordPress blog
55:42 How to install a free WordPress theme (Shapely) *
1:01:12 How to configure WordPress plugins and create a child theme
1:37:51 How to design your blog and create a truly unique experience for your users
3:24:29 How to monetize a WordPress blog
3:34:00 How to create an opt-in form and landing page**
3:56:25 How to create an About Me and Contact page
4:20:11 How to publish an awesome blog post (Gutenberg tutorial)!
4:58:55 How to set up a Privacy Policy page
5:06:32 How to create an XML sitemap and submit it to Google
5:11:20 How to launch your blog!
* Shapely can be used for any industry or niche. However, for this video, I’ll be showing you how to create a photography blog.
** Please watch the video below when it comes time to set up your opt-in form.
. Pixelmator
https://www.pixelmator.com/pro/
. Canva
https://www.canva.com
. PNG Images
https://www.kisspng.com
. Hex Color Picker
https://www.color-hex.com/
. HTML Copyright Symbol
. HTML Copyright Symbol
https://www.w3schools.com/html/html_s...
. Privacy Policy Guidance
https://developers.google.com/actions...
. Affiliate Disclaimer Template
https://termsfeed.com/blog/affiliate-...
. GIFS
https://giphy.com/
. GDPR Sassy Social Share Privacy Policy Guidance
http://support.heateor.com/gdpr-and-o...
. Validate XML Sitemap
https://www.xml-sitemaps.com/validate...
. Google Search Console
https://search.google.com/search-cons...
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#howtostartablog #howtocreateablog #wordpress
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The Fundamentals of Copywriting
ATTENTION! https://www.copythatshow.com/how-to-s... - As a bonus of this video, here's a full free guide on how to BECOME a copywriter.
The page above contains everything you need to get started (including how to find clients...)
Plus...
There are resources, templates, and invites to a free copywriting group below!
Link to Join the Copywriting Collective Discord server (stacked full of free advice for beginners): https://discord.gg/copywritingcollective
Ready to roll up your sleeves and learn more granular, specific concepts? Sign up for our Patreon! Every week, we upload bonus videos, resources, templates, Q&As, over-the-shoulder writing sessions, and tools to help you become a better copywriter: https://www.patreon.com/thecopythatshow
Catch us live on Twitch the first Monday of every month (and usually every Wednesday) on https://www.twitch.tv/thecopythatshow
Copy That! is hosted by Alex Myatt, Rod Satterwhite, Luke Hovestadt, Sean MacIntyre, and Lindsey Monteiro.
0:00 - Why This Video Exists... (I'm Alex Myatt - Hello New Copywriters!)
1:15 - PART 1: The Power of Copywriting
3:32 - What Can You Expect?
5:48 - Problems With Copywriting and Why 'digital Marketers' Fail
6:48 - Writing for a Company...
12:58 - Writing for a Prospect...
15:55 - Anti Market Focus: Beware of Vanity Metrics
19:37 - Direct and Indirect Response Schools of Advertising
25:23 - What's the Problem With Modern Copywriting?
29:33 - The Role of Copy
32:15 - A Few Things to Keep in Mind
57:08 - 5 Stages of Awareness
1:18:08 - The Secret Weapon Most Marketers Are Afraid to Use
1:35:15 - Research
1:38:35 - The Sticky Research Process
1:40:12 - Product Research
1:41:46 - Research Template and Resources (Linked Above and Available in CC # how-to-start-copywriting channel)
1:45:10 - The Ideal Client
1:50:15 - The Existing Brand
1:51:40 - Competitor Research
2:01:05 - Market Research
2:03:23 - VOC
2:16:42 - 5 categories of VoC (+2 to Clear Up the Rest)
2:29:37 - Final Research Steps
2:33:32 - So, How Important Is Research?
2:35:50 - PART 2: Putting All This into Practise
2:38:57 - The 5 Subconscious Questions
2:47:41 - Planning Copy: Laying Out RIOA
2:51:49 - Formulas to Craft Ideas
2:58:07 - Offer Building
3:12:39 - The Next Step to Planning Copy
3:13:08 - Don't Fall Victim to the Attention Span Fallacy
3:21:01 - Copywriters Are Attention Managers
3:26:00 - Structuring Copy
3:28:02 - Messaging Hierarchy
3:40:11 - The Final Part of Planning: Spit Drafting
3:46:35 - Turning Your Research and Planning into Copy
3:49:47 - Adapting IVOC Data
3:55:05 - Dimensionalization
4:01:43 - The Core Copywriting Structure
4:04:49 - The Lead
4:06:47 - Headline: The Most Important Aspect of Copywriting
4:14:05 - The Body
4:25:05 - The Close
4:39:19 - Editing Copy
4:53:57 - Some Other Useful Tidbits...
5:01:08 - How to Improve Your Copywriting (Long Term)
5:08:55 - Summing It All Up...
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Facebook Ads Manager vs Business Manager (the difference + full walkthrough)
How do you get to ads manager? Is it different than ad center? Do I need a business manager if I have an ads manager? How do I set up a business manager and connect my assets?
So many questions! And yes, this video will answer it ALL.
00:00 Intro
01:16 Difference between the ads manager and business manager
03:12 Ads Manager vs Ad Center
04:01 How to get to Business Manager
04:15 Business Manager vs Business Suite
04:42 How to go back to Business Suite
05:50 How to get to ads manager from business manager
07:36 How to get to business settings
08:31 How to add users to your business manager or assets
09:16 How to connect a Facebook page to Business Manager
09:50 How to add ad account to Business Manager
11:05 Other really important things you need to do when setting up (see links below)
11:36 Give yourself access to your own assets
12:15 How to add a partner to your Business Manager
13:40 VIDEO RECAP
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5 Facebook Ad Rules To Follow (To Get BETTER Results)
We audit a ton of Facebook ad accounts every week, so in this video, Sydney Switzer will tell you the top 5 Facebook ad rules you need to follow in order to maximize results.
Time Stamps:
00:00 Intro
01:07 Rule #1
02:03 Rule #2
05:46 Rule #3
07:34 Rule #4
09:07 Rule #5
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How To Create a Successful Facebook Ad Campaign (NEW Tutorial 2022)
Follow this step-step tutorial on how to build a successful Facebook ad campaign in 2022. We know a lot is changing, and this video will tell you exactly what you need to do.
▬ Content of this video ▬▬▬▬▬▬▬▬▬▬
01:06 What we're going to cover
01:39 What you need before you launch
02:24 Campaign vs ad set vs ad
03:17 Create campaign
04:10 Campaign naming conventions
04:55 When to create a new campaign
06:57 What is campaign budget optimization VS ad set budget optimization?
08:48 What is dynamic creative?
09:24 What budget to choose for your Facebook ads
10:20 Scheduling your ads
10:46 Targeting on Facebook
12:40 How IOS14 changed Facebook
12:53 RECOMMENDATIONS FOR TARGETING IN 2022
14:33 Placements
16:41 Audience size & estimated daily results
17:11 Creating ads
18:51 Facebook ad creative formats
21:00 Customizing placements
21:26 Copy
23:31 Choosing your CTA
24:02 Adding URL and UTMs
27:03 Recommendations for ad creative
27:56 What to do if you're not getting results
28:09 How to spy on your competitors
29:19 When to make changes to your campaign
29:41 How to customize columns in ads manager
#facebookadstutorial #facebookads
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Facebook Ads Tutorial 2022 - How To Create Facebook Ads For Beginners (Step By Step)
Learn how to use Facebook ads step by step in this Facebook ads tutorial. In this video, i cover how to use fakebook ads, how to create a Facebook page, how to design the ad and than we jump into the targeting of the Facebook ad.
TimeStamps
00:00 Intro
03:20 Creating A Facebook Page
10:50 Designing An Ad
21:05 Meta Business Suite
28:00 Creating A Facebook Ad
38:30 Create Ad With Ad Manager
1:07:09 Additional Resources
472
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