FinTech Startup Titan worth $450 Million w/ Joe Percoco

3 years ago
21

Joe Percoco could not stand the idea that the best financial products were inaccessible to the common person, so he co-founded Titan. Titan is a fintech startup that aims to be this century’s Fidelity Investments

The startup is growing rapidly with 500% growth in the last 12 months, 30,000+ users, nearly 1 billion in assets under management, and a recent valuation of $450 Million. Their investors include Andreessen Horowitz, Kevin Durant, Odell Beckham Jr., and Will Smith.

Joe has been able to build this company so quickly thanks to his pedigree at some of the world’s top business institutions; Wharton business school, Goldman Sachs, and McKinsey.

In this interview, Joe and Aaron discuss the building blocks of a fintech startup, why index funds & day trading aren’t right for everyone, and the near-death experiences Titan has survived.

Timestamps

0:00 - Intro
1:45 - Understand what customers value
2:39 - 3 Investing Cases
6:01 - Giving everyone access to elite investment strategies
13:00 - Early years
18:42 - Consumer Fintech Startup
23:57 - User growth first
34:38 - Crypto allocation
38:00 - Actionable Personal Challenge

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Edited by Jess

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