Meet King Joe (1949)

Sponsor: Harding College, Alfred P. Sloan Foundation
Production: John Sutherland Productions
Resources : Copyright 31/01/1949 MP3889; Ec Ed, 27.
Holdings : AAFF, LC/Prelinger, UCLA.

Pro-business cartoon explaining the role of investment capital in building America’s prosperity. Because of far-sighted investment in industry, the American worker, personified by Brooklyn-accented Joe, is “king of the workers of the world” and has higher wages and shorter hours than his counterparts abroad. Meet King Joe argues that in view of the rewards workers reap from the American economic system, it is in labor’s best interest to cooperate with management.

Note: Part of Harding College’s Fun and Facts about America series. Also distributed
in 16mm. For more about the National Education Program, see Cabell Phillips, “Wide Anti-Red Drive Directed from Small Town in Arkansas,” NYT, May 18, 1961, 26.

© John Sutherland Productions