How Pabst Blue Ribbon Survived Prohibition
In the days of prohibition, top beer manufacturer Pabst Blue Ribbon needed to make bold changes. They ditched the beer for a newly opened market for the time being. Here's that story!
SOURCES:
History – Pabst. (2021). Pabst. https://pabst.com/history/
Hay, M. (2020, April 7). When the Government Banned PBR, Pabst Made Cheese Instead. Atlas Obscura. https://www.atlasobscura.com/articles/what-did-pabst-do-during-prohibition
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