UNBOXING YOUTUBE CREATOR AWARD
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YouTube Creator Awards, commonly known as YouTube Play Buttons, are a series of gifts from YouTube that aim to recognize its most popular channels. They are based on a channel's subscriber count but are offered at the sole discretion of YouTube. Each channel is reviewed before an award is issued, to ensure that the channel follows the YouTube community guidelines.[1] YouTube reserves the right to refuse to hand out a Creator Award, which it has done to select channels with horror or political content as well as various critics
Awards
When a verified YouTube channel reaches a specific milestone and is deemed eligible for a YouTube Creator Reward,[1] they are awarded a relatively flat trophy in a metal casing with a YouTube play button symbol. The trophies are of different sizes: each button and plaque gets progressively bigger with the channel's subscriber count.[6]
There are currently three different tiers of rewards,[1] plus a fourth and fifth that have been awarded a few times:
YouTube Silver Play Button 2.svg The Silver Creator Award, for channels that reach or surpass 100,000 subscribers. The old version was made of nickel-plated cupronickel alloy.[7] The new version (as of March 1, 2017) is 92% nickel, 5% carbon and 2.5% zinc, with traces of other metals.[8] In March 2018, the look of the Silver Play Button was updated from a metal button housed within a window box with the channel's name printed on the front glass pane to a cleaner-looking flat designed metal plaque award featuring the channel's name embossed on it.[9][10] Channels at this level are also eligible to apply for a digital verification badge.[11]
YouTube Gold Play Button 2.svg The Gold Creator Award, for channels that reach or surpass one million subscribers. It is made of gold-plated brass.[7] In March 2018, the look of the Gold Play Button was updated from a metal button housed within a window box with the channel's name printed on the front glass pane to a cleaner-looking flat designed metal plaque award featuring the channel's name embossed on it.[9][12][13]
YouTube Diamond Play Button.svg The Diamond Creator Award, for channels that reach or surpass ten million subscribers. It is made of silver-plated metal inset with a large piece of colorless crystal in the shape of a play button triangle.[14][15] As of February 2020, there are 566 channels that have reached this level.[16]
YouTube Ruby Play Button 2.svg The Custom Creator Award, for channels that reach or surpass 50 million subscribers. It is absent from the Creators Award page. As of March 2020, twelve channels have reached this level, including:[16]
PewDiePie, who was the first YouTuber to achieve 50 million subscribers, on December 18, 2016. He received a Custom Play Button, which he nicknamed the Ruby Play Button.[17] It was made in the shape of his channel's logo: the front of a hand giving a "bro fist", or a fist bump, stylized to resemble the letter P, and was red in color. It also came with several mini-awards to be gifted to subscribers that had been subscribed the longest and were still active.[18][19]
T-Series, which was the second YouTube channel to achieve 50 million subscribers. The company received its Custom Play Button on September 11, 2018.[20][21] The award features the letter T engraved inside it via vitrography. T-Series' has a colorless award, in contrast to PewDiePie's ruby-colored award.
And ten other channels who have qualified for this award, but have not publicly confirmed the reception of it. This includes 5-Minute Crafts, which qualified in February 2019;[22] three more channels (Cocomelon,[23] SET India and KondZilla), which qualified in June 2019; WWE, which qualified in October 2019; two more channels (Justin Bieber and Zee Music Company), which qualified in February 2020; and three more channels (Dude Perfect, Kids Diana Show and Like Nastya), which qualified in March 2020.
YouTube Red Diamond Play Button.svg The Red Diamond Creator Award, for channels that reach or surpass 100 million subscribers. Inspired by the Diamond Creator Award, it features a play button triangle with a large dark red crystal. It is also absent from the Creators Awards page. There are currently two channels that have reached this level:
T-Series (May 29, 2019)[24][25]
PewDiePie (August 25, 2019)[26][25]
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