Gateway X and TikTok Ads w/ Jesse Pujji

#GoingDeep #JessePujji
Jesse Pujji currently serves as Founder & CEO of Gateway X and as Executive Chairman of Ampush and MySubscriptionAddiction.com.

Prior to GX, Jesse co-founded and was CEO of Ampush. He grew Ampush to over 100 Ampushers, managed over $1BN of digital media spend, and partnered with brands such as Dollar Shave Club, Uber, Birchbox and Hulu.

Prior to Ampush, Jesse started his career with short stints at both Goldman Sachs and McKinsey.

Gateway X is a holding company that builds, buys and invests in market-leading direct to consumer companies.

In this podcast, Jesse and Aaron discuss experimenting with TikTok ads, lessons from joining the Red Ventures portfolio, and the DTC companies Jesse has launched.

TIMESTAMPS:

00:00 Introduction
01:36 How to approach Tiktok Ads
04:41 Gateway X
10:11 Context Switching
15:28 Red Ventures
19:29 Meeting Michael Paull
21:14 Lesson from Red Ventures
25:08 Profit and Growth
26:22 Working with Big Companies
29:06 What Keeps You Relevant?
32:00 Learning when to let go of ideas
35:43 Twitter Thread is a Real Art
39:15 Teaching Kids To Sleep
48:21 Where can you find Jesse Pujji?
49:05 Jesse Pujji's Call to Action