Is it ILLEGAL for Companies to Make it Hard to Cancel a Subscription?
In this video, we’ll dive into a recent release from the FTC on particular subscription retention strategies that may be illegal.
NiemanLab Study: https://www.niemanlab.org/2021/11/the-end-of-click-to-subscribe-call-to-cancel-one-of-the-news-industrys-favorite-retention-tactics-is-illegal-ftc-says/
FTC Release: https://www.ftc.gov/news-events/press-releases/2021/10/ftc-ramp-enforcement-against-illegal-dark-patterns-trick-or-trap
Online News Cancellation Study: https://www.niemanlab.org/2021/03/most-u-s-news-organizations-still-wont-let-readers-cancel-their-subscriptions-online/
Publisher Retention Strategies: https://www.americanpressinstitute.org/publications/reports/survey-research/what-publishers-do-and-dont-do-about-retention/
Newspaper Stats: https://www.pewresearch.org/journalism/fact-sheet/newspapers/
PewDiePie Stats: https://socialblade.com/youtube/user/pewdiepie
CNN Ratings: https://www.thewrap.com/cable-news-ratings-cnn-has-lowest-rated-week-of-2021-for-total-day-and-primetime/
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