Rebecca Rausch, chief Lizard and founder of Neon Lizard Creative Marketing and design

As a designer at the age of 12, Rebecca has worked in many designs service fields until she went out on her own as a freelancer back in 1998.

Before she had been employed by a company where she noticed she run the show even in absence of the CEOs. An idea clicked her brain, that’s where the spark to start her own company Neon Lizard Creative started. She narrates that it wasn’t a bed of roses but she eventually made it through.

This Cast Includes:

How Rebecca transitioned to her entrepreneurial journey (2:40) Early struggles she went through when she went out on her own as a freelancer (4:00) The secret to kind of making that transition into branding (5:25) Difference between branding and marketing (8:05) Biggest mistake people do while branding (9:00) How Ashley bridges the gap between the wants of the company and desire of the clients (10:55) It is more of a relationship than a transaction (12:05) How Rebecca differentiates good and the amazing while marketing (16:07)
Additional Resources:

Rebecca Rausch on LinkedIn

Rebecca Rausch (neonlizard) on Pinterest

@neonlizard_nn on Instagram

Neon Lizard Creative Marketing & Design LLC on Facebook

@NeonLizard_MN on Twitter

Website: neonlizardcreative.com

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