Know If Your Business Idea Is VIABLE - Simple Approach! @TenTonOnline

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Transcription:

how do i know if my business idea is viable

Heyo! You don't need an earth-shattering "magical big idea" for a product, service, or for your busienss. You don't need to come up with something that's never been done before. Your pain-solving solution doesn't need to be complex. It doesn't have to feel intricate or hard for you to put together.

How's it going my friend this is Geoff from Ten Ton Online. As a matter of fact, it could really be something incredibly easy and simple for you to develop. All your idea has to do is solve a painful problem for a large enough group of people so as to make it profitable for you.

And I'll tell you, this is a big mental barrier and false belief that a lot of people have. They think, for whatever reason, that they have to come up with some revolutionary "magical big idea" that's never been done before. In fact, I'll admit that for a long time, I held this false belief too.

I thought that in order to develop a really great business, I needed something magical and revolutionary...that the product or service I'd offer had to be hard for me to put together. Wrong!

In reality, value is in the eye of the beholder. Here's an example: Have you ever had an emergency at your house where you had a plumbing emergency...or your hot water tank died...or maybe your car died? You called an expert to come fix it for you, right? On a scale of 1 to 10, for you the emergency was an 11 or 12 right? But how complex was it for the repairman? How difficult was it for him on a scale of 1 to 10? Most likely, it was "just another routine call" for them, right?

What's easy for them is incredibly valuable to you. And the same holds true when we reverse things...what's very valuable and soughtafter by your customers may not seem like that big a deal to you. I'm sure that there are many things that are very hard for others that come easily and naturally to you.

Value is in the eye of the beholder. What might not have much value to you might have incredible value to someone else. This is why it's so important to find out what your customer's pains and problems are. It's like, "Oh, you have a _____ problem? That keeps you up at night? Really? That's freakin' easy to fix! That's a non-problem! Here's how..."
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