Ohio State Is Trademarking The Word 'THE'... Really?!

3 years ago
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Can it be? Is it possible? Did Ohio State University actually manage to trademark the word “THE”? Not since 1998 when an American president challenged a nation to determine what the meaning of the word ‘is’ is, has the world been so engaged in the power of a single word ( and, no, ’Oprah’ doesn’t count).
In a case that perfectly exemplifies what trademarks can and cannot do, Andrei looks at the issue from three different perspectives:
1. Can Ohio State University simply use the word “The” in its merchandise/apparel?
2. Will they be able to successfully register this as a trademark?
3. If they are successful, how successful would they be in enforcing it?

The answers to these questions are not as simple as they first appear, but are bound to continue being debated, no matter what the courts decide!

Do you believe this trademark should be allowed? Tell us why or why not in the comments below!

#ohiostate #trademark #the

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