Trademark Registration: Where To Trademark A Name?

Trademark Registration: Where To Trademark A Name?

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Before I answer that question, I want to make sure that you understand one simple thing: trademarks are registered on the per-country basis, so your U.S. trademark doesn't protect you in China, your Chinese trademark doesn't protect you in Canada, your Canadian trademark doesn't protect you in France, and so on and so forth.
So, the simple answer how to decide where to register your trademarks is to look at where your customers come from. It doesn't really matter where you are based out of. If you are a Chinese company but most of your business come from the U.S., you need a U.S. trademark. If you are a U.S. company but most of your business comes from the European Union, you want a European Union trademark. So, don't look at where you are, look at where your market is and decide based on whether you have enough business coming from that region that country and then you go on register your trademarks where.
But, I wanna warn you. Sometimes, your business grows so fast that you may have markets that you didn't know would be important for you and you didn't make of trademark there.
So the classic example is when Starbucks decided to come to Russia only to find out that somebody had already trademarked their brand. So not only couldn't they trademark their brand, they couldn't even come to Russia because the brand was already taken. So, it took them several years, many years and a lot of money, to get their trademark back.
You don't want to be in that situation. You want to make sure that you're the first person to realize the value of your brand for any particular region, so if your business is growing, make sure you register your trademarks everywhere where you have enough business, or you think you can have enough business in the foreseeable future.

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Trademark Factory® offers the easiest way to trademark your brand with a guaranteed result for a guaranteed budget. Trademark Factory® was founded by Andrei Mincov in 2013 and has served thousands of entrepreneurs and small business owners. Among them, Dan Lok's HIGH TICKET CLOSER®, Sandra Yancey's EWOMEN NETWORK®, Jared Falk's DRUMEO®, Terry Whin-Yates's MR. LOCKSMITH®, Craig Duswalt's ROCK YOUR LIFE®, Matt Astifan's WEB FRIENDLY®, Leo Redavid's REDAVID®, and many-many others.

This video is about: Trademark Registration: Where To Trademark A Name?
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