#154 Sales Engineering - Where Business and Technology Live in Harmony

What I've learned over the years of being an SE, is that you have to consistently push yourself to learn and adapt if you wanna be a good Sales Engineer. It's not enough for you to learn one product or stay there, you need to keep learning and growing and experiencing new things in order to really deliver your best work. In today's episode, we're going to answer the question: How can you constantly push yourself to become a great Sales Engineer?

Our guest Jose takes us through his journey from graphic design to IT to finally Sales Engineering and how each industry prepared to become great at his role now as a solution architect. He also shares with us what it means to learn in a circular fashion, the importance of culture in any organization, and the role SEs play along with their AEs or salesperson.

Jose Espinoza has spent the last 15 years helping organizations of all sizes resolve their business challenges by improving their business processes. Currently, he is a Solution Architect at Loftware, the global market leader in Enterprise Labeling and Artwork Management solutions. He is passionate about understanding an organization's environment and how they conduct business and finding solutions to resolve their challenges.

Looking to learn? Here are a couple of options for you

https://wethesalesengineers.com/oreilly (affiliate)

https://wethesalesengineers.com/pluralsight( affiliate)