Why You Should Create A Tripwire Offer? | Increase Conversion Rates With 10 Tripwire Ideas
If you’re a digital marketer, odds are you’ve heard the word ‘tripwire’, but you may not know exactly what is it, what it does, and why it’s beneficial.
In this video, we will be defining what a tripwire is and how it can be successful in earning an initial customer acquisition.
A tripwire is an irresistible, low priced offer that’s sole purpose is to convert an audience into customers. This small offer helps accelerate the buyer’s journey by letting customers dip their toes in without having to make a big purchase.
Audience members who are subscribed to your list might not be interested in your core offer even if you have given them value and nurtured the relationship. This is where tripwires come into play. The core offer may seem too expensive for that audience member or they don’t see the value in that product.
Build a tripwire for your brand or business in day's worth of work.
PDF Download: http://gum.co/TripwirePDF
CONTENTS:
+ What Is A Tripwire?
+ How Can Tripwires Help Your Conversion Rates?
+ Why Create A Tripwire Offer?
+ What Is A Good Tripwire Strategy?
+ How To Create Your Tripwire (& Upsells)?
+ How To Follow Up With Conversions?
+ What Is A Good Tripwire Conversion Rate?
+ Top 10 Tripwire Ideas
Websites Mentioned In The Tutorial:
http://www.gumroad.com
http://www.mailchimp.com
http://www.google.com
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