Episode 7: Dealing With Competition

Competition in general is something that you will contend with no matter what you offer and where you are in the business cycle. You will be working hard to gain the attention and eventually win the business from a target audience. You can count on the fact that your target will also be in the cross hairs of other formidable and rival businesses offering similar services. As such, competition will affect your business' ability to increase sales, revenue, and market share.

Join Mike and Mayra as they discuss how your reaction to competition will determine if you survive or not.