How The Pandemic Is Shaping The Holiday Shopping Season Unlisted Video

3 years ago
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Brand Management Services Marketing Consumer Behaviour Merchandising Online Shopping Customer Experience Ted Rogers

2020 has been turned upside due to the global pandemic economic uncertainty.
Business Insider reports that this holiday season is shaping up to be very different for e-commerce brands.
According to data from daVinci Payments, 71% of US consumers plan to do more than half their holiday shopping online this year.
Salesforce data showed a similar shift in shopping preferences.
47% of US adults saying they are more interested in shopping online this holiday season than last year.

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