The CEO of the 'Airbnb of retail' speaks up about business ventures
5 years ago
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Nike Inc
Ross Bailey
Diane Von Furstenberg
Department Store
Appear Here
Sports Equipment
CEO Ross Bailey
United States
Business
According to Business Insider, 'Appear Here is a startup that lets businesses rent pop-up space, which has led to it being called the "Airbnb of retail." The London-based startup has raised over $20 million in funding since launching in 2013 and has since expanded to Paris and the United States. The company's CEO Ross Bailey, spoke about how his time at Nike taught him the perks of being innovative. Bailey stated, "I remember them being really pissed off. They were saying, 'We're not doing a good enough job. We're not being daring enough,' and I just thought, 'Wow, this is amazing.' "We are not trying to do property, this is about entertainment and experience..."
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