💡 “Not Your Keys, Not Your Coins” — Why Self-Custody Is Essential for Bitcoin Security

"Bitcoin Custody: Keys, Coins, and Corporate Treasury" explores the crucial importance of self-custody in protecting Bitcoin holdings — summed up perfectly by the phrase “Not your keys, not your coins.” Speakers like Matt Odell and Adam Back stress that true asset security comes from controlling your own keys, warning against dependence on centralized custodians — especially in light of events like the FTX collapse.

The conversation also dives into practical custody strategies for individuals and small businesses, from hardware wallets and fireproof seed backups to advanced multi-signature setups for corporate treasuries. Ultimately, it highlights the balance between security, usability, and redundancy — showing how thoughtful key management is essential to safeguarding Bitcoin for both users and organizations.

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