Roderick Jefferson: “How AI, Alignment & A Servant’s Heart Turn Sales Into Service”

“Data is the new gold; AI is the mining tool—but it takes the human hand to turn it into impact.”
What if business could feel like service and every deal could feel like a gift? On today’s episode of Doing Business With a Servant’s Heart, your host Steve Ramona opens the door to a conversation that goes deeper than closing deals—it’s about truth, alignment, and purpose.

Our guest, Roderick Jefferson, steps into the frame as someone who once carried the bag in sales, rose into the C‑suite, experienced a life‑crisis, and emerged with a clear mission: to infuse business with a servant’s heart and to harness the power of AI for human connection. We feel the friction: sales vs marketing, misalignment, the risk of humans getting lost in technology. We hear the breakthrough: when those functions collaborate, when we ask “why” not just “what,” when AI becomes an amplifier of heart. And we see the promise: a business landscape where people don’t just buy—they trust and belong.

You’ll hear stories of a near‑death stroke, a corporate executive translation between languages of business, a shift from selling to helping. You’ll be challenged: How are you serving others and yourself today? You’ll be equipped: with actionable ideas like leveraging AI in lead scoring, coaching, back‑end customer success. You’ll leave with a simple truth: When you show up with a servant’s heart, business transforms from transaction to relationship.

Whether you’re a founder, a sales leader, a marketer, or simply someone seeking to align your work with your values—this conversation is for you.
P.S. Ready to move from “what’s in it for me” to “what’s in it for us”? Carve out one small act of service this week, share it with someone, and watch the ripple start.

Guest Bio
Roderick Jefferson is a former corporate executive turned servant‑leader, storyteller and consultant. After years in sales and eventual leadership at top tech companies, a near‑fatal stroke forced him to stop, reflect and rebuild. Now he blends deep sales enablement expertise with heart‑centered purpose to help organizations align their sales, marketing and customer success teams—and amplify their impact through AI. He’s a three‑time guest with Steve on Doing Business With a Servant’s Heart, and every time he brings insight that turns business into service.

Website: https://www.roderickjefferson.com
NEW Speaker Reel: https://www.roderickjefferson.com/keynotes
YouTube: https://bit.ly/4dzsCJC
Book: https://www.roderickjefferson.com/sales-enablement-3-0
Workbook: https://www.roderickjefferson.com/companion-workbook
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