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Sales vs. Marketing: Why the Fight Happens & How Top Companies Fix It (with John Golden)
Do Your Sales & Marketing Teams Operate as ONE Engine or Two?
Sales says the leads are bad.
Marketing says sales won’t follow up.
Leadership gets stuck in the middle.
In the full episode of The Mason Duchatschek Show, sales expert John Golden—author of Social Upheaval and Winning the Battle for Sales—breaks down the real difference between sales and marketing… and how the smartest companies eliminate silos to create one unified revenue engine.
If you lead a sales team, run a business, or want tighter alignment between marketing and sales—this conversation is mission-critical.
🎧 Listen to the Full Podcast Episode
https://workforcealchemy.com/podcast-magazine/
📺 Watch the Full Conversation on YouTube
About John Golden
John Golden is a leading authority on modern sales strategy, host of multiple sales-focused podcasts, and author of:
- Social Upheaval: How to Win at Social Selling
- Winning the Battle for Sales
His work helps companies transform scattered sales activities into strategic, scalable systems.
About The Mason Duchatschek Show
This show brings CEOs, business owners, and HR executives the real conversations behind employee selection, engagement, leadership, culture, and business growth.
Hosted by Mason Duchatschek, Amazon bestselling author and founder of Workforce Alchemy, whose tools and strategies help organizations hire better, engage their people, reduce turnover, and increase profitability.
Subscribe to the Channel
https://www.youtube.com/@WorkforceAlchemist
Recommended Playlists:
Full Episodes – The Mason Duchatschek Show
https://www.youtube.com/playlist?list=PLaGSQcRH4ChwjjPLD9FN6r2IvuBp5PPbg
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#SalesStrategy #SalesAndMarketing #RevenueGrowth #SalesProcess #MarketingStrategy #CustomerExperience #SalesManagement #WorkforceAlchemy
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