Takealot Teams Up with PayJustNow: Buy Now, Pay Later Just in Time for Black Friday Boom

South Africa's e-commerce giant Takealot has integrated PayJustNow as a new digital payment option, launching on October 23, 2025, to offer shoppers flexible, interest-free installments amid economic pressures. Customers can split purchases into three payments or extend up to 12 months, verified via Home Affairs and credit checks for security. Greg van der Riet, PayJustNow's Chief Commercial Officer, emphasizes responsible shopping and cash flow management, while Takealot CFO Octavius Vermooten highlights expanded access to brands without overspending. Building on last year's R65.3 million Black Friday sales (103% YoY growth), the partnership expects a doubling in 2025 volume. With 100,000 monthly signups and 88% retention, this collaboration aims to boost inclusion and affordability in a rapidly evolving local retail landscape.