CHIPOTLE’s EXPLOSIVE GROWTH

Chipotle is opening a new restaurant every 24 hours for the rest of 2025!
1. New CEO Scott Boatright is now at the helm after the disaster their previous CEO did to the brand.
2. Happy to see Chipotle lean back into a lot of social media advertising.
3. Keep the portion sizes large and offer people value! That is what made us customers in the first place.
4. Chipotle should lean into fitness marketing, especially around protein.
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