You’ve Never Truly Failed Until You Give Up.

If I had to summarize 20 years of business and marketing experience into a few timeless truths, these would be it.

In this video, I share my “Contrarian Billboards” — the core philosophies that define everything I teach and live by:

Why failure isn’t real until you stop.

How knowing your numbers lets you outspend and outlast your competitors.

Why every marketing strategy works — just not for people who quit too soon.

This isn’t theory. It’s what two decades in the trenches of business have proven to me.

You’ve never truly failed until you give up.