Managing the Dolby Value Chain: A Customer Experience Manager Perspective

Produced by Chris DiBeradino for the course GB570: Managing the Value Chain at Purdue Global, this video offers a concise analysis of how Dolby became a powerhouse in the media technology industry. The presentation explores the company's brilliant end-to-end strategy, detailing how Dolby creates and captures value at every stage—from partnering with content creators and establishing a powerful licensing model to integrating its technology into the consumer electronics we use every day.

#Dolby #ValueChain #BusinessStrategy #PurdueGlobal #MBA #GB570 #CaseStudy #mediatech

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