The Trunk Tales Ep 8 | Ft Baker Leavitt

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19 days ago
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Podcasts Comedy Baker Leavitt Black Baker Black Rifle Coffee Kill Cliff 2POOD Trunk Tales Andrew Lemacks Grimzy News He’s Wrong She’s Right podcast

Episode 8 of The Trunk Tales features entrepreneur, strategist, and veteran advocate Baker “Black Baker” Leavitt.
Hosts Andrew Lemacks (He’s Wrong She’s Right) and Grimzy (Grimzy News) sit down with Baker to talk about his path from real estate to founding powerhouse brands like 2POOD, Kill Cliff, and his long-running role with Black Rifle Coffee Company as Director of Strategic Relations.

Baker opens up about losing everything during the 2008 crash, rebuilding from scratch, lessons learned working with major corporations, the truth behind the Black Rifle “ActBlue” controversy, and how leadership, likability, and messaging shape everything from politics to business success.
This episode dives deep into problem-solving at the executive level, strategic influence, and why common sense and calm voices still win in chaos.

📍 Chapters
00:00:00 – Cold Open & Pre-Show Conversation
00:04:18 – Byron Donalds, Leadership, and Masculinity in Politics
00:10:07 – Confrontation Culture & Social Media Clout-Chasing
00:16:08 – Media Manipulation, Propaganda, and Bias
00:20:21 – Baker’s Background & Early Career
00:21:56 – Founding 2POOD and Kill Cliff
00:22:25 – Joining Black Rifle Coffee Company
00:23:35 – VoteForAmerica.org & Motivating Gun Owners to Vote
00:27:37 – Corporate America’s Broken Problem Solving
00:33:19 – Building Trust and Relationships with Black Rifle’s Leadership
00:43:40 – The “ActBlue” Controversy Explained in Full
00:54:03 – PR Lessons Learned & Owning the Narrative
00:58:14 – Facts, Feelings, and the Modern Media Landscape
01:00:19 – Likability, Messaging, and Human Nature
01:02:15 – Choosing the Right Messenger
01:03:34 – Wrap Up & Final Thoughts

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