Closed Circuit Selling™ isn’t just the future of sales. It’s the architecture of revenue itself.

For decades, funnels have leaked.

Frameworks promised fixes... Miller Heiman, SPIN, Challenger, MEDDIC, Predictable Revenue.

But every one of them only optimised a silo.

Marketing still generated noise instead of truth.

Sales still chased activity instead of alignment.

Product still guessed roadmaps.

CS still carried churn.

Leadership still stared at dashboards, mistaking them for strategy.

This isn’t a funnel problem. It’s an architecture problem.

That’s why we built Revenue Alignment Architecture™ (RAA™) The commercial revenue OS, not another playbook.

And the blueprint that makes it executable?

Closed Circuit Selling™ (CCS)

Four interlocking pillars that run every team in one closed circuit:

Catalogue the market (truth, not guesswork).

Map timing signals (3, 6, 9 months).

Roadmap intelligence (12–24 months).

Closed-loop feedback across marketing, sales, CS, product, leadership.

This is not silo enhancement.

This is not another “sales methodology.”

This is a revenue OS that eliminates leakage and compounds alignment.

By 2030, RAA™ will be as foundational to revenue as double-entry bookkeeping is to finance.

And Chief Revenue School is the first institution teaching it end-to-end.

Frameworks optimise.

Architectures endure.

Funnels leak.

Circuits scale.

ANYONE who says otherwise, is still pushing mainstream silo enhancement and commercial fracture.

#B2B

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