Mastering Conversion: Insights from Matthew Stafford on E-Commerce Success

In this episode, Matthew Stafford shares his story of becoming a master in e-commerce and conversion rate optimization. Discover how he leveraged data-driven strategies to help hundreds of brands grow to seven and eight figures.

He reveals the secrets of how he transformed Drew Canole's business, Organifi, by focusing on conversion optimization rather than just increasing traffic. Within just 90 days, Matthew's strategies elevated Organifi's run rate from $2.75 million to an impressive $8.7 million. By the end of the year, the business had achieved a remarkable $16 million in sales, showcasing the power of optimizing existing traffic and enhancing the customer journey.

Whether you're a budding entrepreneur or a seasoned business owner, Matthew's story is packed with actionable advice and inspiring lessons. Tune in to explore the power of authenticity and strategic growth in today's competitive market.

About Matthew Stafford:

Matthew Stafford is the Managing Partner of Build Grow Scale, an ecommerce optimization company that helps established online store owners increase conversions, boost profits, and scale sustainably without spending more on ads. With over 30 years of entrepreneurial experience across multiple industries, Matthew has helped hundreds of brands grow to 7 and 8 figures through data-driven strategy, customer-first design, and conversion rate optimization. He’s passionate about helping business owners build brands they not only love but that actually work.

Website: https://buildgrowscale.com/

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About the Love Your Brand (#LoveYourBrand) podcast:

The Love Your Brand podcast is an evolutionary idea where behind the scenes agency life, trending topics, self improvement and entrepreneurship are just a few of the topics discussed. Hatched by Jason Ramsey, aka The Chief at TalenAlexander, join his humble crew of marketing misfits as they hold candid, real conversations with inspirational, real people. These conversations are likely to go deep, sideways and upside down. Visit talenalexander.com/podcast for show notes and additional information from each episode.

Powered by TalenAlexander - a creative consulting and marketing agency specializing in brand visibility growth for the B2B/Manufacturing industry to create more engagements and quality conversions.

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