From Growth Hacker to Author: A Villain’s Perspective | Tim O’Hearn

In this episode, Tim O’Hearn breaks down how to grow on Instagram the smart and ethical way. From building a personal brand to launching an Instagram growth bot, he reveals what actually converts followers into clients. We cover viral content tips, Reels vs. posts, common growth myths, and how algorithms shape your feed. Tim also shares why he wrote Framed: A Villain’s Take on Social Media, his take on black hat marketing, and the real reason he quit Instagram for nearly 10 years. Perfect for creators, marketers, and business owners who want real growth without the gimmicks.

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Chapters:
00:00 – Trailer
01:51 - Intro
2:17 – Should Every Business Owner Need a Personal Brand?
5:42 – The Birth of an Instagram Growth Bot
7:16 – What Actually Converts Followers into Clients
9:02 – Growth Bots vs. Buying Followers: Which Wins?
14:18 – The Biggest Instagram Growth Myth—Busted!
16:19 – What Makes “Good” Content on IG Today?
19:13 – What Instagram Users Get Wrong About Their Feeds
22:49 – How Instagram Went from Casual to Calculated
26:47 – Reels vs. Posts: What Actually Grows Your Page?
30:33 – Why Tim O’Hearn Wrote “Framed: A Villain’s Take on Social Media”
33:26 – Ethics of Algorithms: Are We Being Used?
37:34 – Black Hat Marketing: More Harm Than Growth
42:51 – Should We Regulate Bots on Social Media?
47:10 – Claiming the Writer Identity: Not Just a Tech Guy
48:26 – Kids Are Joining Social Media Too Early
53:35 – What It Really Takes to “Get Good”
57:38 – The Truth Behind “Putting in the Work”
1:00:55 – Why Tim Quit Instagram for Nearly 10 Years
1:03:10 – A Message from YoungerTim to Present Tim
1:06:01 – Final Takeaway

Beyond Ordinary Podcast Episode 63

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