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Secrets Behind Securing Press & Publicity That Converts into Sales with Melissa Guenette
Episode 186: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-free
Online business owners face a major credibility gap when trying to reach new audiences. Unlike established brands, coaches and course creators starting from scratch must prove their expertise to complete strangers who have no reason to trust them. This makes it incredibly difficult to convert prospects into paying clients, especially for high-ticket services where trust is essential.
In this episode, Melissa Guenette teaches us how to leverage mass media appearances to instantly gain credibility and reach pre-warmed audiences. She reveals how to create professional media kits, secure spots on local TV shows and podcasts, prepare for both short 5-minute segments and longer interviews, and most importantly, how to convert these appearances into actual leads and sales by maximizing the content before, during, and after each media opportunity.
About Melissa Guenette: Melissa is a media strategist, entrepreneur, and fashion stylist with a passion for helping people and brands get seen, heard, and remembered. As the founder and CEO of A-List Media Solutions, Melissa works with entrepreneurs, authors, and thought leaders to amplify their visibility through strategic media placements, personal branding, and compelling storytelling.
With over 20 years experience in the industry, Melissa founded and grew MG Social into one of Canada’s top PR and social media firms, which she eventually sold. She also created SPED My City, a project that blends advocacy with brand empowerment. As a fashion stylist and image consultant, Melissa also helps professionals and public figures align their outward appearance with their message and mission.
Whether she’s styling a client, landing a front-page feature, or emceeing a live event, Melissa brings energy, strategy, and heart to everything she does.
Connect with Melissa:
Email: [email protected]
https://www.alistmediasolutions.com/
https://www.facebook.com/AListMediaSolution
https://www.instagram.com/alistmediasolutions/
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