The Real Reason Gen Z Will Never Own Anything And Pay Forever

Gen Z has been sold the lie of “freedom” through technology and convenience, but the reality is much darker. Rising housing costs, endless subscription models, student debt, car insurance hikes, and the “buy now, pay later” trap are creating the first generation that may never truly own anything. Instead, they’re paying forever — locked into a cycle of rent, debt, and inflation that keeps real wealth out of reach.

This isn’t just about Gen Z — it’s a warning for all of us. Millennials are struggling too, and the cost of living crisis is only getting worse. From skyrocketing rent, to healthcare, to utilities, to food prices — every dollar is being drained. The truth is, we’re watching the rise of a system where ownership is replaced with perpetual payment. And if nothing changes, this is the future for America.

In this video, we break down the real reason Gen Z will never own anything — and what it means for the rest of us.

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