The $13M Email Marketing Blueprint for Ecom Businesses | Boyuan Zhao | #35

In this week's podcast, Boyuan runs an email marketing agency tracking $13M in monthly revenue across 50+ brands.

He's seen companies go from startup to 9-figure exits... and others crash into bankruptcy.

In this upcoming podcast we get into:

• Why most dropshippers fail (and it's not what you think)

• The volume vs quality trade-off in email marketing that most get wrong

• Black Friday strategy: Why brands start in July & send 3 campaigns daily

• Building systems that let you step away from operations (9-figure client dashboard secrets)

• The psychology behind scaling: When to focus on email vs when it's pointless

• Why giveaways & lead magnets actually destroy your business

Boyuan breaks down the real difference between brands that scale and those that crash, from unit economics, to team building, to the mindset shifts that separate 7-figure from 9-figure operators.

If you're tired of guessing what actually moves the needle in ecom, this episode cuts through the noise.

TheoClarkePodcast: Bi-weekly podcast with top eCommerce entrepreneurs: brands, agencies & dropshippers, recorded in the heart of Dubai.
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CHAPTERS:
00:00:00 - Stop Wasting Time on Emails Too Early
00:05:25 - The Real Reasons Ecom Brands Collapse
00:11:19 - How Pro Email Tracking Unlocks Scale
00:16:18 - Learning by Watching Others
00:20:01 - Marketing and Hiring Secrets That Scale
00:24:47 - Smarter Ways to Grow Your Email List
00:31:37 - How China Could Take Over Western Markets
00:36:03 - The Truth About Emails Under 100k
00:42:12 - Black Friday Sales Start Earlier Every Year
00:46:00 - How Email Frequency Really Drives Sales
00:51:34 - 3 Automated Flows That Boost Revenue
00:57:02 - Post-Purchase Tricks That Max Out Lifetime Value
01:01:22 - Long Term Goals and 5 Year Vision
01:06:01 - Why Hobbies Improve Productivity

#dubai #podcast #entrepreneur