John Rich Explains Story Behind ‘The Devil and the TVA’

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This is the full version of Jan Jekielek’s interview with John Rich. The interview was released on Epoch TV on August 30, 2025.

When an 88‑year‑old Tennessee woman confronted representatives of the Tennessee Valley Authority (TVA) who came to survey her land for a methane gas plant project, her words—“you think you own something, you don’t own nothing”—left a lasting impression on country artist John Rich.

That moment became the spark for his new song “The Devil and the TVA” and the starting point for this conversation on "American Thought Leaders."

In this episode, John reflects on his journey from Texas family sing‑alongs to writing No. 1 hits with bands Lonestar and Big & Rich. He explains why he walked away from major record labels to protect his creative freedom, and he shares how songs like “Revelation” and “Earth to God” connect present‑day turmoil with enduring spiritual truths.

Along the way, he opens up about the lessons he has learned about faith, fame, and standing firm in what matters most.

CHAPTER TITLES
0:00:00 Early Influences and Family Roots in Country Music
0:03:00 Pursuing a Career: From Texas to Nashville
0:07:00 Breaking into the Industry and Songwriting Mentors
0:12:00 The Realities of the Music Business and Going Independent
0:17:00 Writing for Purpose: Freedom of Speech and Faith
0:22:00 The Story Behind "Revelation" and Spiritual Themes
0:27:00 Overcoming Personal Struggles: Fame, Gambling, and Redemption
0:32:00 Music as Advocacy: The TVA Controversy and Citizen Action
0:38:00 The Power of Country Music and Social Commentary
0:43:00 Reflections on Legacy, Advocacy, and the Future

Views expressed in this video are opinions of the host and the guest, and do not necessarily reflect the views of The Epoch Times.

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