Cooking, Culture & Crypto: Norma Chu’s Food Empire Turns Bitcoin Treasury

Coin Stories host Natalie Brunell talks with Norma Chu, CEO of DDC Enterprise, as she reveals how she built DayDayCook into a global brand and why her company now holds Bitcoin in its treasury.

In this episode:
- Leaving finance to build DayDayCook
- Journey to going public
- DDC’s Bitcoin strategy
- China’s stance on Bitcoin
- Money system’s impact on food

Follow Norma on Instagram https://x.com/cookingnorma

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*IN THIS COIN STORIES EPISODE*
00:00 Norma Chu: DDC Founder & CEO
2:28 Launching DayDayCook
4:18 Gemini Orange Bitcoin Credit Card
4:46 Bitwise
5:14 Bitdeer Technologies Group
5:36 First Cooking Influencer Journey
6:25 Cooking Brings People Together
9:42 Norma Chu Learns Bitcoin
12:46 Taking DDC Public
18:03 Casa Business, Bitkey, The Bitcoin Way, Speed.app
19:33 Inside DDC’s Bitcoin Treasury
22:01 How Many Bitcoin DDC Owns
23:58 China vs. Bitcoin
26:38 Are Bitcoin Treasuries Saturated?
30:00 Why Companies Stack Bitcoin
31:07 Women & Bitcoin Adoption
33:08 Getting People to Buy Bitcoin
35:06 Money System Broken, Food Impact

*OTHER RESOURCES*
Natalie Brunell’s website https://www.talkingbitcoin.com/
DDC Enterprise https://ir.daydaycook.com/

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Producer: Aron Bender https://www.linkedin.com/in/aron-bender/
Editor: Silas Foley

📄 LEGAL & RISK DISCLOSURE

1. No Financial Advice: This content is for entertainment purposes only and not intended as financial, legal, or tax advice. I am not a licensed financial advisor. Always consult a professional.
2. Sponsored Content & Affiliate Links: I may receive compensation when you use them, which helps support the channel at no additional cost to you.
3. Crypto Risk Warning: Cryptocurrencies are highly volatile and speculative. Risks include loss of capital, extreme price swings, and lack of regulatory protection.
4. Jurisdiction Notice: This content may not be appropriate for residents of jurisdictions where digital asset promotions are restricted or prohibited. Please verify your local laws before engaging.
5. Accuracy & Timeliness: All content reflects personal opinion and is based on available information at the time of recording. No guarantees are made regarding accuracy or future performance.

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