Marc Beckman | The AI Revolution: Jobs, Privacy, and Society in Transformation

Marc Beckman, author of Some Future Day: How AI Is Going to Change Everything and CEO of the award-winning advertising agency DMA United, joins the conversation to explore the profound impact of artificial intelligence on society. From companies restructuring their entire operations around AI to the potential replacement of human jobs, Beckman explains how AI is fundamentally reshaping the workforce and daily life.

He also examines how AI is being used to fight AI itself—detecting deepfakes, monitoring AI-generated content, and countering manipulation, fraud, and misinformation. But with these technological advancements comes a darker side: Beckman warns that AI increasingly threatens privacy, tracking and analyzing everything from online behavior to real-world movements. When combined with facial recognition systems, this power raises serious questions about freedom and security, particularly as more U.S. cities adopt such technologies.

Throughout the discussion, Beckman paints a clear picture of a rapidly evolving world where AI is transforming not only the way we work but also the very fabric of society, challenging us to consider both its extraordinary potential and the risks it poses.