james story

In this episode, Shawn Whitson sits down with James "Trig" Rosseau, CEO of Holy Culture, to discuss his inspiring journey from a tough childhood in North Philly to becoming a key figure in Christian hip hop. 🎤✨ James opens up about his shift from secular rap to faith-based music after profound life experiences, including the loss of his father.

💔 He reflects on the founding and growth of Holy Culture, from its radio platform on SiriusXM 📻 to launching a record label in 2023. 🚀 James also shares insights on maintaining spiritual integrity in a challenging industry, the mission behind Holy Culture's F.A.V.E. model (Faith, Arts, Vocation, Education), and the challenges of creating Christian content in today’s online world. 🌍🙏

Listen here: https://open.spotify.com/episode/6wxtsRnrLhGOleSriucf3J?si=9QsfKQYCQ4euRDU_q7rg5w