VJAY TV KISS CAM

The kiss cam originated in the 1980s at U.S. sports events, particularly baseball and basketball games, as stadiums began using large video screens. It started as a lighthearted way to engage fans during breaks, displaying couples onscreen to encourage a kiss, often prompted by music like "Sweet Caroline." The concept quickly became a staple at major sporting events, spreading to hockey, football, and beyond. While popular for its fun, spontaneous moments, it has faced criticism for pressuring strangers or awkward pairings. By the 2000s, kiss cams evolved to include humorous setups, like fake proposals or celebrity cameos, enhancing its entertainment value.