How SBMM is Killing Call of Duty

Call of Duty seemingly tries its hardest to appeal to the casual audience every year after 2018 with the more recently released title "Modern Warfare". This game has set the new standard over at Activision on how to bring in money with this standard being applied to the newer titles soon to follow. This will be my First and Final time talking about SBMM throughout an entire video length.
https://twitter.com/MaxHoberman/status/1726560291641786707
https://twitter.com/KeshavBhat/status/1725601138844553362
https://twitter.com/intelCDL/status/1722739486701109446

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0:00 Intro
0:45 Former Halo Dev Shares Thoughts on SBMM
3:17 How Can Matchmaking Be Improved?
3:43 Lies & Deception
4:16 Meta
5:50 Activision's Filthy Hands
6:54 Epilogue