Stop Undervaluing Your Work: Ethical Pricing Explained

Are you charging too little for your hard work? 💸 In this episode of *Digital Coffee: Marketing Brew*, we sit down with Robin Waite, the founder of Fearless Business and bestselling author of *Take Your Shot*, to dive into ethical pricing strategies and how to stop undervaluing your services. Whether you're a freelancer, coach, or small business owner, this conversation is packed with actionable insights to help you position your value and boost your income without burning out.

Robin shares his journey from running a marketing agency to becoming a sought-after business coach, emphasizing why charging by the hour can be a trap and how to focus on delivering results instead. We also discuss the power of partnerships, avoiding the social media grind, and creating a sustainable business model that works for you and your clients.

**Fun Facts About This Episode:**
1️⃣ Robin reveals why he's a coffee lover in a tea-dominated UK culture ☕.
2️⃣ Learn how ditching social media helped him gain 3,000 leads from one podcast appearance.
3️⃣ Discover the surprising truth about how many $25/hour gigs it takes to hit a six-figure income (hint: it’s A LOT).

If you’re ready to rethink your pricing strategy, grow your business intentionally, and learn how to bring value to yourself and your clients, this episode is for you!

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⏰ Timecodes ⏰
00:00 - Intro
01:25 - Coffee vs Tea: Beverage Preferences
03:35 - Traditional Marketing vs Influencer Marketing
12:58 - Hourly Charging Issues in Freelancing
17:35 - Defining Desired Outcomes for Success
19:22 - Effective Pricing Strategies for Services
24:31 - Analyzing Podcast Statistics and Insights
28:42 - Risks of Social Media for Business
34:00 - Lead Generation Strategies Explained
35:50 - Essential Fearless Business Tips
36:58 - Rob's Health Journey: Brain Tumor Story
38:38 - Connecting with Rob Online
39:08 - Outro

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About:
Digital Coffee: Marketing Brew is a dynamic and informative podcast that serves up a steaming cup of marketing insights and strategies in the digital realm. Just like your favorite morning coffee, this channel is designed to kickstart your day with a jolt of inspiration and knowledge to fuel your marketing endeavors.