Face wash advertising

I have personally designed this face wash advertisement with the aim of attracting attention while clearly communicating the product's benefits. The overall concept focuses on freshness, clarity, and confidence, which are the key feelings users associate with a good skincare routine.

Visual Design:

I chose a clean and refreshing color palette—mainly shades of blue, green, and white—to represent purity and natural ingredients. The background is minimal to ensure the product stands out clearly. I included water splashes and leaves to symbolize hydration and herbal extracts, which are often key features in face washes.

Product Placement:

The face wash tube is placed in the center, making it the hero of the design. It’s slightly tilted for a dynamic look, and the lighting is focused on it to highlight the packaging and branding.