15 New Features to Level Up Your Amazon + TikTok Shop Selling | SSP #686

In this episode, Carrie and Shivali give the top 15 New Features that Helium 10 has launched in first half of the year.

Listen to the Serious Sellers Podcast on your favorite platform:
► Apple Podcasts: https://podcasts.apple.com/us/podcast/id1453455876
► Spotify: https://open.spotify.com/show/31CTCHQGSghLavsf0otYQq

Join us as we explore the top innovative features and tools Helium 10 has rolled out this year. We kick things off by discussing the return of a crucial data point that alerts sellers if their products are classified as adult items—a status that can severely impact advertising and keyword indexing. Additionally, we explore the significance of managing inventory levels with rules-based advertising, allowing sellers to adjust their bids based on stock availability, thereby maintaining visibility and sales momentum. Our discussion extends to the introduction of the Amazon Influencer Bootcamp, which equips sellers with resources to create income-generating video reviews.

We also examine the market expansion opportunities for Amazon sellers, particularly in emerging regions like the Middle East. Furthermore, we delve into the nuances of entering new marketplaces with the Expansion Ticket tool, which aids in compliance and regulation navigation across different regions. To ensure competitive pricing, we highlight the utility of the eBay Price Checker and discuss the advantages of keyword translation tools for creating multilingual listings, thereby expanding market reach.

In our final segment, we shift our focus to optimizing e-commerce listings through influencer collaborations and platform integrations. We explore strategies for finding and engaging with TikTok influencers, emphasizing the potential of smaller followings to drive virality. The ease of converting Amazon listings for TikTok Shop is also showcased, offering a streamlined, time-saving approach compared to traditional methods. Lastly, we highlight the seamless integration of Amazon and TikTok platforms for inventory management and order fulfillment, along with leveraging Helium 10's Black Box Brand Analytics to optimize keyword strategies and uncover market opportunities. Listen in as we share practical examples and insights designed to maximize your business potential in the dynamic world of e-commerce.

In episode 686 of the Serious Sellers Podcast, Carrie and Shivali discuss:
01:12 - Helium 10 Alerts Adult Checker
02:01 - Rules-based Advertising
04:30 - Helium 10 Influencer Bootcamp
09:26 - Helium 10 Saudi Arabia
12:13 - Helium 10 Expansion Ticket
13:26 - eBay Price Checker
14:25 - Keyword Translation
17:17 - Manage Refund Services
19:03 - Helium 10 Ads Academy
21:15 - Helium 10 TikTok Shop Training
23:31 - Influencer Bootcamp
27:51 - TikTok Shop Listing Converter
30:34 - Connect your Amazon Listings to TikTok Shop
32:19 - Black Box Brand Analytics
36:58 - Search Query Analyzer

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