E555:🎙️THE COMMERCETOOLS STORY | DIRK HOERIG - COMMERCETOOLS | THE ECOMMERCE EDGE Podcast

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🎙️ Welcome to THE ECOMMERCE EDGE Podcast with Jason Greenwood: https://www.ecommerceedge.net

This is E555:🎙️THE COMMERCETOOLS STORY | DIRK HOERIG - COMMERCETOOLS | THE ECOMMERCE EDGE Podcast
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💡⁠⁠Dirk⁠ is the Founder (2006) & CIO (former CEO) of Commercetools - ⁠https://commercetools.com⁠
💡Commercetools is and was one of the first major proponents of 'Headless Commerce' and in fact this term was coined by Dirk in 2012
💡Commercetools was a founding member of the MACH Alliance (June 2020)
💡Commercetools pioneered the concept of 'Composable Commerce Architecture' and has championed it ever since
💡In this episode Jason & Dirk discuss the history of Commercetools and where Dirk sees commerce headed in the era of AI and Agentic Commerce

Enjoy!
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More of Jason:
🌲 Linktree: https://linktr.ee/jagnz
🟦 LinkedIn (33k+ followers): https://bit.ly/3mzLKjg
🤝 Greenwood Consulting: https://www.greenwoodconsulting.net

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