AI is Cutting Jobs, But She's Hiring! Here's Why!

🤖 AI Is Cutting Jobs — But She’s Hiring! Here’s Why…
🎙️ DIOTALK EPISODE #217 – “Waste Worries: How My Kids Keep Me Up at Night”

In a time when automation and AI are replacing people left and right…

🌟 **Kate Assaraf is doing the opposite.**

> “I *like* the human element of my brand. I like hiring awesome people.”

While most companies are “reeling in everything,” Kate has expanded her team to **9 passionate humans**—and it’s not just about roles. It’s about shared purpose.

> “We’re 9 people on this crusade to help folks switch over \[to sustainable products]—and they’re a good time.”

This isn’t just a founder hiring—this is a founder *investing in people*, *values*, and *community-driven growth*.

✨ In a world obsessed with efficiency, Kate proves that **human connection is still the best business strategy**.

🎧 Listen to *DIOTALK EPISODE #217* for real talk on sustainability, business, and building with heart in an AI-heavy world.

#DIOTALK #HumanFirst #LeadershipMatters #PurposeDrivenBusiness #SustainableGrowth #TeamCulture #HiringWithHeart #Episode217 #KateAssaraf #AIvsHumans